Open to opportunities

Dev Wadhwa

@devwadhwa

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Data-driven digital marketer and AI automation specialist driving ROAS and scalable lead pipelines.

India

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What I'm looking for

I’m looking for a role where I can combine performance marketing (PPC/SEO/CRO) with practical AI automation for lead gen and customer workflows, working with teams focused on measurable KPIs and scalable systems.

I’m a data-driven Digital Marketer & AI Automation Specialist with 1.5 years of experience in paid ads, SEO, social media marketing, and lead generation. I’ve delivered 15x ROAS on Google Ads, 5x ROAS on Meta Ads, achieved 100%+ eCommerce order growth, and reduced CPL by 80%, while growing an Instagram account to 8,000+ followers and driving 26% sales growth.

On the automation side, I’ve built and deployed 9 AI automation projects, including RAG chatbots, WhatsApp AI bots, CRM lead scoring, and cold outreach pipelines. I bring hands-on engineering using Python, LangChain, n8n, OpenAI, and Groq—paired with performance marketing expertise in PPC, SEO, CRO, content strategy, and prompt engineering—to turn campaigns into measurable, scalable systems.

Experience

Work history, roles, and key accomplishments

Digital Marketing Executive

Fusion Design Studio

Sep 2025 - Apr 2026 (7 months)

Spearheaded Google Ads PPC campaigns achieving 15x ROAS and drove Meta Ads performance delivering 5x ROAS and 100%+ eCommerce order growth. Led on-page/off-page and technical eCommerce SEO including schema markup, site speed improvements, and 600+ backlinks for clients.

Google Ads Meta Ads PPC Audience Segmentation Funnel Optimization Creative Testing SEO On Page SEO Off Page SEO Technical SEO Backlinks E commerce SEO

Digital Marketing Intern

CareerGuide

Apr 2025 - Jul 2025 (3 months)

Managed 10+ Google Ads PPC campaigns, delivering a 150% increase in qualified lead generation within 3 months. Reduced CPL by 80% through A/B testing, audience segmentation, and bid strategy optimization, and designed Meta Ads creatives using Canva and Freepik.

Google Ads PPC Lead Generation A B Testing Audience Segmentation Bidding Strategies Meta Ads Canva Freepik

Marketing & HR Intern

Agile Capital Services

Jul 2024 - Sep 2024 (2 months)

Assisted in developing and implementing HR and marketing strategies to enhance talent acquisition and brand visibility across digital channels. Conducted market research, supported end-to-end recruitment, and contributed to social media campaigns and content creation to improve audience engagement.

HR Strategy Marketing Strategy Talent Acquisition Market Research Recruitment Social Media Campaigns Content Creation

Social Media Manager

Sai Motors

Mar 2024 - Jul 2024 (4 months)

Developed and managed an Instagram page for an automotive dealership, growing the account to 8,000+ followers in 5 months through organic content strategy and community management. Increased monthly car sales by 26% and generated a 90% boost in daily customer inquiries using targeted posts, story highlights, and CTA campaigns.

Instagram Marketing organic content strategy Community Management Customer Inquiry Generation