At Ronival Real Estate, I lead commercial expansion across Baja California Sur, directing development sales and the sales-agent lifecycle. From 2021 to 2025, agency performance under my commercial leadership reached $1.18B USD in managed volume across 2,294 transaction sides.
I oversee lead generation and prospect follow-up through the ISA team, and use data-driven strategy to allocate territory and prioritize pipeline. I also embed AI workflows for MLS copywriting, EN/ES translation, photo enhancement, and listing syndication.
Before Ronival, I directed hotel operations at SANDOS HOTELS & RESORTS and led food and beverage operations at AMRESORTS · DREAMS LOS CABOS and RENAISSANCE HOTELS · JARAGUA. Earlier, I held event management roles at JW Marriott, leading group, social, and catering events end-to-end across corporate accounts.

