Natasha Ulin

I've built commercial strategies, marketing campaigns, and pricing structures for Meliá Hotels International properties across Mexico's Caribbean region. I manage key US Tour Operator relationships and align promotional campaigns, contracting, and marketing strategy to grow revenue.

At Hyatt Zilara Riviera Maya, I designed digital strategies and tools to increase online sales production. I also led domestic-market promotions, contracting, FAM Trips, site inspections, and travel-agent PR relationships.

At Secrets Akumal Riviera Maya, I managed hotel distribution through HBSI, Vertical Booking, Omnibees, and Roiback. I maintained corporate rates, packages, inventory, reservation flows, and seasonal cancellation policies.

Earlier, I led reservations operations, direct sales, upselling, Stop Sales rules, quality control, and team follow-ups while meeting budget goals and AAA Diamond standards. I bring more than eight years of luxury hospitality experience across commercial strategy, e-commerce, distribution, and international market development.