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Sellak Abdessamad

@sellakabdessamad

Performance marketing specialist at Leadtive, installing complete sales systems for SMEs with ads, landing pages, CRM, and AI WhatsApp agents.

Morocco

Message

At Leadtive, I build and run an agency that installs complete sales systems for SMEs, combining Meta and Google Ads with landing pages, CRM, and AI WhatsApp agents. I also designed the agency’s CRM offer and a multilingual WhatsApp AI agent in Darija, French, and Arabic.

At Magenci, I managed social media marketing and paid ads for small and medium businesses across several industries. I managed monthly ad budgets of up to $10,000 and ran B2B lead campaigns on Facebook and LinkedIn with a cost per lead of around $0.30.

My selected work includes building ecodef.ma and maisonazai.ma, and building and running expertal.ma, my printing and promotional products business. I also built a CRM for quotes, invoices, and client follow-up, and bring an IT background from my work as IT Manager at ECODEF.

Experience

Work history, roles, and key accomplishments

Current

Founder & Head of Growth

Current

Leadtive

Jan 2026 - Present (10 months)

Built and run an agency that installs complete sales systems for SMEs, including Meta and Google Ads, landing pages, CRM, and AI WhatsApp agents. Plan, launch, and optimize ad campaigns end to end with tracking of calls, forms, and cost per lead.

Meta Ads Google Ads Landing Pages CRM WhatsApp AI Campaign Optimization Trackings Graphic Design Video Editing Content Planning

IT Manager

ECODEF

Jan 2020 - Jan 2026 (6 years)

Responsible for all IT in the company, including computers, equipment, network, software, user support, and maintenance. Set up and supported the tools used by the teams daily.

IT Management Network Administration User Support Software Maintenance

Founder & Digital Marketing Manager

Magenci

Jan 2016 - Jan 2026 (10 years)

Managed social media marketing and paid ads for small and medium businesses across several industries. Set up ad accounts, pixels, and campaigns on Meta, TikTok, Snapchat, and Google; managed ad budgets up to $10,000 per month and reported results monthly.