Open to opportunities

sara lorenzo

@saralorenzo

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Digital Marketing Manager specializing in data-driven omnichannel campaigns across B2B and B2C.

Spain

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What I'm looking for

I’m looking for a role where I can lead end-to-end digital strategies and omnichannel campaigns, combine performance marketing with strong content, and keep decisions insight-led with room to grow in strategy and team leadership.

I’m a well-rounded Digital Marketing Manager with almost 4 years of experience leading end-to-end digital strategies and omnichannel campaigns across both B2B and B2C sectors. I bring a strong understanding of digital channels, performance marketing, and content strategy, grounded in insights and data-driven decision-making.

In my current role as Digital Marketing Manager at Monday Working Spaces, I lead digital strategy and paid campaigns while coordinating execution across multiple channels. Previously, as a Digital Marketing Specialist at Brava Fabrics, I supported campaign planning and content creation with tools and workflows including Shopify and Klaviyo, and I contributed to reporting & analysis to improve results. I also worked across copywriting, influencer marketing, Pinterest marketing, event planning, and creative content production.

My experience also strengthened my customer-first mindset and cross-functional communication. From international work in Australia’s hospitality sector and receptionist + social media responsibilities at CEM Guinardó, I’ve developed adaptability, teamwork, and problem-solving under pressure—skills I now apply to campaign management. I’ve also been recognized as the top-performing sales representative at Nespresso Professional Exclusive Distributor in three store occasions, surpassing KPIs by an average of +20%.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Manager

Current

Monday Working Spaces

May 2024 - Present (2 years 2 months)

Digital Marketing Manager role at Monday Working Spaces.

Digital Strategy Management Paid Advertising Social Media Marketing Project Management Email Marketing Graphic Design Social Media Content Creation Search Engine Marketing (SEM)

Digital Marketing Specialist

Brava Fabrics

Jun 2022 - Mar 2024 (1 year 9 months)

Digital Marketing Specialist role at Brava Fabrics.

Digital Strategy Project Management Copywriting Email Marketing Social Media Marketing Influencer Marketing Event Planning Reporting Analysis Shopify Klaviyo

International Experience & Work Abroad

Work & Holiday

Jan 2020 - Feb 2022 (2 years 1 month)

During my enriching 2-year work in Australia's hospitality sector, I honed my English proficiency and experienced substantial growth in essential soft skills. My roles across various fast-paced venues empowered me to improve my social aptitudes, multitasking abilities, fostered my adaptability to diverse situations and also cultivated valuable qualities like empathy, problem-solving, and teamwork.

Easily Adaptable Cash Management Problem Solving Customer Service English EFTPOS Teamwork Multitasking

Front Desk Receptionist and Social Media Manager

CEM Guinardó

Mar 2019 - Jan 2020 (10 months)

As a Front Desk Receptionist at CEM Guinardó, I efficiently managed both reception administration and the sports center's social media presence.

Social Media Marketing & Administration Customer Experience Fitness Center Social Media Content Creation Receptionist Duties Complaint Management

Front Desk Receptionist and Social Media

CEM Guinardó

Mar 2019 - Jan 2020 (10 months)

Managed sports center reception administration and handled the venue’s social media presence.

Social Media Marketing & Administration Customer Experience Fitness Center Social Media Content Creation Receptionist Duties Complaint Management

Sales Assistant

Nespresso Professional Exclusive Distributor

Jul 2016 - Jan 2019 (2 years 6 months)

During my time as a Sales Assistant at Nespresso, I delivered personalized customer service, implementing sales strategies to align with each consumer's unique preferences and needs.

I have proudly been named the top-performing sales representative in the store on three occasions, surpassing the KPI objective by an average of +20%.

KPIs Interpersonal Skills Retail Sales Sales Sales Strategy

Social Media Marketing Intern

Creu Roja a Catalunya

Feb 2018 - May 2018 (3 months)

During my internship as a Community Manager in Red Cross, I assisted in the execution of social media strategies through Instagram and Facebook.

I participated in the conceptualisation, production and analysis of all the campaigns through this platform and also, engaged with our community through meaningful interactions to increase brand loyalty.

Throughout the internship, I collaborated close

Social Media Marketing Communication Community Management Corporate Events

Sales Assistant

MANGO

Dec 2015 - Jan 2016 (1 month)

As a Sales Assistant at Mango, I took pride in providing personalized assistance to customers with a friendly and approachable demeanor. During the busy Christmas sale period, I could use my ability to work under pressure, efficiently managing high customer volumes and long queues while maintaining a positive and patient attitude.

Customer Experience Customer Service Retail Sales Sales