Sara James

At Grant Thornton International, I established a pursuit content sales enablement team and lead global go-to-market content that helps member firms compete for international opportunities. I direct capabilities, case studies and insights across industries, service lines and geographies, improving how the network presents itself to clients.

I've led strategic marketing and business development for technology key accounts including eBay, SAP and Tech Mahindra, and partnered with global leadership to create new routes to market and sales enablement. During the pandemic, I established global distressed-sector groups for aviation, hotels and retail, connecting experts and rapidly delivering crisis-response messaging.

Earlier, I led UK and Ireland communications at Colliers International and held marketing, communications and membership roles at Engineers Australia and Herbert Geer Lawyers. I combine content strategy, stakeholder engagement, campaign measurement, CRM and AI-enabled tools to build practical, commercially focused marketing capability.