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Sanyukta Krishna

@sanyuktakrishna

I lead AI-enabled creative strategy, campaigns, conceptualising and brand storytelling across all social media platforms.

India

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What I'm looking for

I’m looking for creative leadership, creative management, creative strategy, brand and content, creative operations, or AI-enabled creative roles where strong ideas, people and technology come together.

Creative leader with 10+ years of experience across creative strategy, brand storytelling, digital marketing, social media, content development, campaign ideation and creative team leadership across agency and in-house environments. Experienced in taking business and marketing challenges from brief to creative solution, translating consumer and audience insights into compelling concepts, and guiding multidisciplinary teams across copy, design and content execution.

Strong track record of leading brainstorming and creative development, shaping campaign narratives, mentoring creative teams, managing multiple stakeholders and maintaining brand consistency across digital and offline touchpoints. Comfortable working across fast-moving environments where creative thinking, collaboration, speed and business impact need to work together.

AI-forward creative practitioner with hands-on experience using Claude, Wispr Flow, Gemini, Julius AI, Higgsfield and NotebookLM for research, insight synthesis, ideation, copy development, creative experimentation, content workflows, data analysis and productivity. Experienced with Adobe Photoshop, Illustrator, InDesign and basic Premiere Pro, with a strong understanding of both visual and verbal creative development.

Experience

Work history, roles, and key accomplishments

Head of Creative Operations

House of Alt

Jan 2026 - Aug 2026 (7 months)

- Led creative operations, campaign development and team collaboration across brands, translating briefs into creative concepts, content strategies and execution plans.
- Led ideation, client presentations and mentoring while using audience insights and AI-assisted workflows with Claude, Gemini, Julius AI, Higgsfield, NotebookLM and Wispr Flow.

NotebookLM Generative AI Wispr Flow Creative Direction Brand Strategy Higgsfield Claude Team Building AI Assisted Workflows Team Leadership Creative Strategy Cross functional Coordination

Group Head

Moshi Moshi - The Communication Company

Oct 2023 - May 2024 (7 months)

- Led creative development and campaign execution across brands, translating marketing challenges into concepts, brand stories and digital campaigns.
- Collaborated with clients and cross-functional teams, guided designers through creative reviews, mentored talent, ensured brand consistency and quality, and supported creative recruitment.
- Brands: Ample, Imagine, Lyra Women’s Wear.

Marketing Lead

Whyable

Aug 2022 - Sep 2023 (1 year 1 month)

- Led creative and content development across client accounts, translating briefs into campaigns, narratives, scripts and platform-specific content.
- Developed concepts, social activations and content strategies; led brainstorming with leadership; and collaborated with copy, design and clients on storyboards, mood boards, UX briefs and integrated marketing campaigns.

Branding & Marketing Executive

Group Partnership

Oct 2020 - Jan 2022 (1 year 3 months)

- Developed and coordinated marketing and advertising initiatives across multiple brands, translating business objectives into creative concepts, campaigns and social content.
- Created brand-aligned copy, managed ongoing communications and supported multiple priorities in a fast-paced environment.
- Brands: Splash, Oasis, Lacnor, Laban Up, Melco, Ajman Free Zone, Toyota, Nissan and more.

Team Management Social Media Digital Copywriting Social Media Marketing Creative Direction Brand Strategy Client Relations Social Media Writing Client Services Account Management Team Coordination Copywriting Social Media Content Creation Creative (Content)Creative Writing

Content and Copy Writer

C2 Comms

Sep 2019 - Oct 2020 (1 year 1 month)

- Developed creative content and copy for digital marketing and brand communication initiatives, translating client briefs into audience-focused narratives and campaign messaging.
- Collaborated with creative and marketing teams to develop, refine and execute content aligned with brand objectives.
- Brands: Coca-Cola, Maserati, Western Union, ENOC and more.

Writing Digital Copywriting Social Media Writing Copywriting Social Media Content Creation Creative (Content)Creative Strategy Creative Writing

Digital Marketing Executive

Azizi Investments

Sep 2018 - Sep 2019 (1 year)

• Supported digital marketing initiatives, campaign content and brand communications across ongoing marketing activities.
• Coordinated digital content requirements and supported execution of marketing campaigns.

Writing Social Media Creative Conception Digital Copywriting Social Media Marketing Client Liaison Client Relations Social Media Writing Client Services Team Coordination Copywriting Social Media Content Creation Creative Writing

Content Strategist, Creator and Writer

ATA Digital Solutions

Sep 2016 - Sep 2018 (2 years)

• Developed content strategies, creative concepts and copy for digital campaigns and brand communications.
• Created audience-focused content and collaborated with marketing and creative stakeholders to translate campaign objectives into effective communication.