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Santhosh ReddySR
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Santhosh Reddy

@santhoshreddy1

Lead UX Designer delivering intuitive, data-driven B2B experiences at scale.

India
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What I'm looking for

I’m looking for a product-minded team where I can lead end-to-end UX for complex B2B/SaaS, build design systems, and use data-driven insights to improve time-to-market. I want to collaborate closely with engineering on live collaboration and AI/agentic UX.

I’m a Lead UX Designer with 10+ years of experience specializing in end-to-end User-Centered Design (UCD) for complex B2B enterprise applications, SaaS platforms, and 0-to-1 products. I focus on bridging user needs, business goals, and technical constraints to ship experiences that are intuitive, accessible, and impactful.

In my recent role at BlueYonder, I spearheaded end-to-end UX for the enterprise CAT MAN suite, mentoring an associate designer and delivering outcomes like complex planogramming tasks completed 50% faster. I also architected the first-ever live collaboration layer for space planning applications, using a novel live blocks framework that drove org-wide adoption across multiple internal product teams.

I’m especially proud of how I build scalable foundations—at BlueYonder I contributed 25+ core components to the 'Fractal' Design System, reducing design-to-engineering handoff time by 30%. I’ve partnered with engineering to leverage frameworks (like Yworks) and cut implementation time by 40%, while improving workflows in Supply Planning and contributing to a 5% increase in new customer acquisition.

Across Brane Enterprises, PI.EXCHANGE, and Temenos, I’ve led and mentored design teams, advanced UX/UI strategy for ERP and ticketing systems, and improved onboarding, consistency, and usability through iterative research, journey mapping, and usability testing. I bring a strong design leadership approach—Agile collaboration, design reviews, and accessibility standards—while staying current with emerging AI/Agentic UX and live collaboration paradigms.

Experience

Work history, roles, and key accomplishments

BlueYonder logoBL

Senior UX Designer 2

Sep 2024 - May 2026 (1 year 8 months)

Owned end-to-end UX design for the enterprise CAT MAN suite while mentoring an associate designer and improving complex planogramming task completion speed for pilot customers. Built a live collaboration layer for space planning, contributed to the Fractal design system, and partnered with engineering to accelerate implementation and improve supply planning workflows.

BE

Senior UI/UX Designer

Brane Enterprises

Apr 2023 - Sep 2024 (1 year 5 months)

Led and mentored a team of five junior designers to define UX/UI strategy for B2B enterprise products, including ERP, inventory management, and ticketing systems. Drove website UX/UI and SEO improvements, and optimized onboarding for a proprietary no-code platform to reduce onboarding time and increase customer satisfaction.

PI

Product UI/UX Designer

PI.EXCHANGE

Mar 2022 - Mar 2023 (1 year)

Partnered with data scientists in cross-functional design sprints to define product vision and align on user needs. Streamlined discovery and ideation with journey mapping and low-fidelity wireframes, delivered high-fidelity mockups with engineering collaboration, and founded a centralized design system with accessibility (a11y) testing standards.

WT

UI/UX Designer

Walking Tree Technologies

Mar 2016 - Aug 2019 (3 years 5 months)

Directed end-to-end UI/UX design for a portfolio of complex enterprise applications, improving delivery efficiency through standardized design workflows. Built and maintained design systems and custom iconography, and led cross-channel design initiatives across web, marketing collateral, and video content to increase user engagement.

Education

Degrees, certifications, and relevant coursework

MU

Mahatma Gandhi University

Bachelor of Science, Design and Animation

2011 - 2014

Earned a Bachelor of Science with a major in Design and Animation from Mahatma Gandhi University (Meghalaya) from 2011 to 2014.

Tech stack

Software and tools used professionally

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