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sanjana maratheSM
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sanjana marathe

@sanjanamarathe

A results-driven marketer with 2+ years of experience in Lead Generation and Social Media

India
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What I'm looking for

I am highly enthusiastic about pursuing a career in market research or demand generation. The dynamic nature of these roles, where data-driven insights shape strategic decisions, greatly intrigues me. I am excited to apply my analytical skills to uncover valuable market trends, understand consumer behavior, and contribute to the development of effective demand generation strategies.

Experience

IntouchCX India (May 2021- July 2023) Business Intelligence Analyst

-Generated MQL and SALs through lead identification, Linkedin program and contact research -Created Process Guides and Content for Linkedin

-Generated Intel and closely monitored Email Campaigns on Hubspot -Increased invite acceptance rates

-Ran A/B testing for Linkedin Programs -Increased Leads from Linkedin -Awarded with 'Best Performer' multiple times.

Pre Professional Experience

-HDFC Bank Ltd-Summer Internship Organisation Study (HR-Retail Banking)

-Vodafone Campus Ambassador (2018)

-Awign Campus Ambassador (2018)

EDUCATION AND CERTIFICATIONS

Christ University – BBA Honours (HR Specialisation)

CGPA- 9.43/10 (FIRST CLASS WITH DISTINCTION)

-Recipient of Scholarship for Academic Merit (2018,2019)

-Skill Development trainer for Leadership and Office Dynamics

-Winners of inter-class debate 2017 (Debating Society)

-Member of University Cultural Team

IGNOU – PGDBM(HR Specialisation) Grade: 4.07

IGNOU- MBA-Marketing (Ongoing)- Distance Education

CERTIFICATIONS

-Spreadsheet Application in Business Analytics (VCU-Christ)

-Introduction to Social Media Marketing by Meta

-Market Research and Consumer behaviour

-Demandbase One Foundations by Demandbase

-ABM Certification Foundation Course by Demandbase

-Digital Advertising by Hubspot Academy

-Research paper publication in UGC CARE Journal (International Management Review)

SKILLS

Hubspot, Demandbase, Zoominfo, SalesNavigator,

Crunchbase, Apollo, Rocket Reach, Traxcn

Microsoft Office (Word, PowerPoint, Excel)

Data Analytics Public speaking -

Verbal and written communication

SPSS

Languages- Fluent in English, Kannada, Hindi, Chitpavan Marathi

Experience

Work history, roles, and key accomplishments

IntouchCX logoIN

Business Intelligence Analyst

IntouchCX

May 2021 - Jul 2023 (2 years 2 months)

-Generated MQL and SALs through lead identification, Linkedin program and contact research -Created Process Guides and Content for Linkedin
-Generated Intel and closely monitored Email Campaigns on Hubspot
-Increased invite acceptance rates
-Ran A/B testing for Linkedin Programs -Increased Leads from Linkedin
-Awarded with 'Best Performer' multiple times.

Education

Degrees, certifications, and relevant coursework

sanjana hasn't added their education

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Tech stack

Software and tools used professionally

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