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Sania Manzoor

@saniamanzoor

GTM and regional B2B marketing strategist driving revenue growth.

Pakistan
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What I'm looking for

I want a data-driven GTM/marketing role partnering with sales to build regional demand, scale ABM programs, and drive measurable pipeline growth in a collaborative, growth-oriented company.

I am a Global B2B Marketing Strategist focused on Go-to-Market execution, demand generation, and regional campaigns across APAC, Europe, and North America. I translate complex IT and tech services into market-ready propositions that accelerate adoption and business growth.

In my current role as Senior Marketing Executive (GTM & Regional Strategy) I design and execute region-specific campaigns, partner with sales on ABM programs, and manage inbound channels—contributing to a $2.79M pipeline and $1.57M in closed revenue (H1 2025).

I have hands-on experience with HubSpot workflows and lead scoring, paid media (LinkedIn Campaign Manager, Google Ads), CMS platforms (WordPress, Webflow), and analytics tools like Ahrefs and Google Analytics. I also produce sales-enablement content and regional pitch assets that influence enterprise deals.

I am collaborative, data-driven, and detail-oriented, with strengths in strategic planning, cross-functional alignment, and multi-region market entry. I seek roles where I can partner closely with sales to build measurable pipeline and scale regional GTM programs.

Experience

Work history, roles, and key accomplishments

DE
Current

Senior Marketing Executive

Devsinc

Jun 2024 - Present (1 year 4 months)

Designed and executed GTM and regional demand-generation campaigns across APAC and Europe that contributed to a $2.79M pipeline and supported $1.57M in closed revenue (H1 2025). Built paid/organic inbound programs and HubSpot workflows to generate 595 MQLs and improve MQL→SQL conversion.

IS

Senior Content Writer

Inspire Uplift IT Solutions

Sep 2021 - Oct 2023 (2 years 1 month)

Created SEO-optimized articles, affiliate blogs, and multimedia scripts to support organic growth and link-building efforts, while proofreading and mentoring junior writers.

Education

Degrees, certifications, and relevant coursework

University of Agriculture Faisalabad logoUF

University of Agriculture Faisalabad

Bachelor of Science, Bioinformatics

2014 - 2018

Completed a Bachelor of Science in Bioinformatics with coursework combining biology, computer science, and data analysis.

Federal Public Service Commission logoFC

Federal Public Service Commission

Central Superior Services Exam (CE-2020 & 2021), Public Service Examination

Appeared for the Central Superior Services (CSS) examinations in 2020 and 2021 administered by the FPSC.

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Sania Manzoor - Senior Marketing Executive - Devsinc | Himalayas