Meghan Shepp

I am a communications professional with hands-on experience developing social media strategies, content calendars, and audience engagement plans for publications and artists. I create graphics, captions, and tailored content to meet brand goals across multiple platforms.

In my roles I have managed Instagram and Facebook accounts, tracked engagement metrics, and analyzed performance to guide strategy. I have supported award-winning publications and contributed to promotional campaigns that helped produce sold-out events.

I lead community-building and promotional efforts, including launching and growing the Emerging Leader Instagram community and managing sponsorship outreach for a campus publication. I also conduct secondary research, run focus groups, and design surveys to define target audiences and inform data-driven campaigns.

I bring practical skills in Adobe Creative Cloud, Canva, CapCut, and Microsoft Excel, combined with AP-style writing and a results-oriented approach to social media management and influencer engagement.