Open to opportunities

Samuel Kováč

@samuelkov

Message

I optimize e-commerce journeys, acquisition campaigns, and customer experience across Shopify and WooCommerce.

France

Message

What I'm looking for

I'm looking for a full-time opportunity after my internship where I can improve e-commerce journeys, digital acquisition, and customer experience using Shopify, WooCommerce, SEO, paid media, analytics, and content.

I'm currently supporting Planète Énergie's Shopify operations and e-commerce marketing plan, from technical SEO and Google Merchant Center to Google Ads, Mailchimp newsletters, and online reputation monitoring.

At Schakelaars Design, I redesigned and optimized a WooCommerce store across navigation, mobile experience, product catalogue, product pages, cart saving, and quote requests. I supported B2B and B2C acquisition through Google Ads, Meta Ads, and LinkedIn Ads while tracking KPIs in GA4 and Search Console.

I've also managed social media, paid campaigns, SEO, and WordPress sites for a psychology practice, alongside multichannel communications work for the Embassy of Slovakia. I bring hands-on e-commerce, customer journey, content, and digital acquisition experience in international and remote environments.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing & E-commerce Assistant

Current

Planète Énergie

May 2026 - Present (5 months)

Managed day-to-day Shopify store operations and the e-commerce marketing plan; created SEO-optimized blog content. Optimized product visibility through technical SEO and Google Merchant Center, and managed Google Ads campaigns and Mailchimp newsletters.

Shopify SEO Google Merchant Center Google Ads Mailchimp Trustpilot Social Media Content

Community Manager

Ça et Moi

Aug 2025 - Mar 2026 (7 months)

Managed social media presence across Instagram, TikTok, and Facebook via Meta Business Suite, and LinkedIn via LinkedIn Ads Manager. Ran Google Ads and Meta Ads campaigns, SEO optimization, and managed the WordPress website.

Meta Business Suite Facebook Ads Manager Google Ads Meta Ads SEO WordPress Elementor Divi Generative AI

E-commerce & Digital Marketing Specialist

Schakelaars Design

Aug 2024 - Aug 2025 (1 year)

Redesigned and optimized the WordPress/WooCommerce store with Elementor Pro, improving customer journey and CRO. Supported B2B/B2C acquisition via Google Ads, Meta Ads, and LinkedIn Ads, and tracked KPIs with GA4 and Search Console.

WordPress WooCommerce Elementor Pro CRO Google Ads Meta Ads LinkedIn Ads GA4 Google Search Console Notion

Communications Officer

Embassy of Slovakia

May 2024 - Jul 2024 (2 months)

Developed multichannel communication campaigns, newsletters, and web/social content using Canva, InDesign, Meta Business Suite, and Mailchimp. Supported SEO with Semrush and Google Keyword Planner and conducted international competitive monitoring.

Canva InDesign Meta Business Suite Mailchimp SEMrush Google Keyword Planner SEO