Open to opportunities

Willys Taing

@willystaing

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Expert in Generative AI implementation for companies and solving digital and e-commerce challenges.

France

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What I'm looking for

With a double experience in Business Development AND Digital Marketing, I'm responsible for developing sales, turnover and brand image on D2C, E-Retailers, Pureplayers and Marketplaces sites.

I devote my time and energy to sharing my knowledge of Generative AI and the outstanding potential for companies.

At the heart of L'Oréal's digital transformation, I orchestrated the critical phase of strategic implementation of AI tools and processes, working with over 15 brands and 4 divisions across the globe.

Here's what I can do for you:
- Make you spend less and achieve more and better with your team using innovative Generative AI strategies.

How:
- Project Management & Coordination: Leading AI projects for digital content creation, including e-commerce, translation, voice cloning, and AI-enhanced creative ideas.
- Consultancy: Get into the process of your company/team and provide you with recommendations on how they can achieve better and faster your goals.

But also:
- Web Management & Optimization: Focusing on UX, SEO, and operational efficiency of campaigns.
- E-commerce Presence Development: Managing and growing your e-commerce presence on retailer platforms like Amazon, covering everything from e-merchandising and CRM to brand content optimization.

Let's discuss it?

Experience

Work history, roles, and key accomplishments

Current

Online Business Manager

Current

L'Oréal

Sep 2020 - Present (4 years 8 months)

L’Oréal, Luxe Division, Fragrance Brands

Content and brand management for 6 L’Oréal brands on +10 websites and retailer platforms.

Content Management Content Management Systems Ecommerce Business Development Digital Marketing

Digital Project Manager

L'Oréal

Sep 2019 - Aug 2020 (11 months)

L’Oréal, Consumer Product Division, Garnier

Led product launch updates on Garnier French website by coordinating the asset production between external and internal teams and implementation with CMS (Sitecore).

Amazon Web Services User Experience Global Work Experience Project Management Influencer Marketing

Community Manager

Atelier NA

Jul 2018 - Dec 2018 (5 months)

ATELIER NA, Made-to-measure suits company

Designed social media content for 5 European markets on Facebook, Instagram, Pinterest and LinkedIn.

Influence Marketing Assistant

CLUSE

Jan 2018 - Jun 2018 (5 months)

CLUSE, Lifestyle watch and jewelry company

Managed 300+ micro and macro influencers from the French market to increase conversion on D2C website.
- Analyzed weekly performances to ensure KPIs objectives are met.