Open to opportunities

Salma AmandaL

@salmaamandal

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Management undergraduate skilled in content strategy, research, and data-driven social media growth.

Indonesia

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What I'm looking for

I'm seeking entry-level roles in content strategy or social media where I can apply research and analytical skills, collaborate in a creative team, and grow through mentorship and measurable impact.

I am a committed, creative Management undergraduate with practical internship and organizational experience in content, events, and research. I focus on turning audience insight and data into clear, engaging content.

I have planned and scheduled social content, conducted topic and news research, performed quality control on visuals and copy, and analyzed post performance to inform strategy — notably helping grow an Instagram account by 500 followers in one month. My strengths include copywriting, content planning, social media analytics, and attention to publication timing and format.

I co-founded and helped run organizations, supported PR and event coordination, and facilitated virtual workshops and registrations. I am eager to contribute my research-driven content skills to an entry-level role that values collaboration, measurable growth, and continuous learning.

Experience

Work history, roles, and key accomplishments

Current

Co-founder

Current

Jagajiwa

Mar 2022 - Present (3 years 6 months)

Co-founded the organization, defined vision and mission, recruited members, developed organizational plans, and managed client communications.

Leadership Recruitment Client Communication Operations

Current

Equipment Division

Current

Kalimantan Youth Kindness

Jul 2021 - Present (4 years 2 months)

Planned and listed required event equipment, established borrowing and rental agreements, and ensured maintenance and return of supplies for events.

Vendor Relations Inventory Management

Content Planner

Sinar Alfatih Group

Oct 2023 - Jan 2024 (3 months)

Planned Instagram content strategy by selecting topics, publication schedules, and optimal posting times, and performed quality control of visuals and copy to align with the company's market.

Content Strategy Content Research Copywriting Quality Control Editorial Calendar

Public Relations

Reading Movement

Jul 2023 - Dec 2023 (5 months)

Secured media and community partnerships, coordinated invitations and speakers, and supported volunteer communications and event publicity for Reading Movement activities.

Media Relations Event Coordination Volunteer coordination Calendar Management Partnership Development

Content Researcher

Lokpro Media

Jul 2023 - Oct 2023 (3 months)

Researched topical and news-driven subjects, developed creative content ideas for public audiences, and wrote engaging social media copy to support content pipelines.

Content Research Copywriting Creative Writing

Creative Team

Growth Mindset of Indonesian Women

Jan 2023 - Jun 2023 (5 months)

Wrote creative Instagram feed and story content, crafted captions, analyzed post performance, and grew the account by 500 followers in one month while attracting attention from public figures.

Content Creation Captions Instagram Growth Community Engagement performance reporting

IT Team

Menstruation 1 On 1 Oky UNICEF Indonesia

Jun 2022 - Dec 2022 (6 months)

Created registration links and participant forms, managed WhatsApp groups and Zoom event logistics, and facilitated workshop team activities and progress monitoring.

Forms WhatsApp Group Management Facilitation

Content Researcher

Teen Rangers

May 2022 - Dec 2022 (7 months)

Analyzed online content and developed unique content strategies and recommendations aimed at supporting the organization's long-term growth.

Strategy Development Research Competitive Analysis Reporting

Creative Team

Life in Rose Community

Jan 2022 - Apr 2022 (3 months)

Designed Instagram post visuals that communicated messages clearly and supported community engagement through accessible visual design.

Graphic Design visual communication Social Media Design

Event Division

LPM Campus Journal Faculty of Economics and Business

Oct 2021 - Jan 2022 (3 months)

Planned detailed agendas for the annual meeting, coordinated equipment lists with the equipment division, and managed speaker invitations and event logistics.

Event Planning Logistics

Education

Degrees, certifications, and relevant coursework

Lambung Mangkurat University

Bachelor of Management, Management

2021 -

Grade: 3.87/4.00

Activities and societies: Active in student organizations with roles in content creation, event management, public relations, and co-founder of Jagajiwa.

Pursuing a Bachelor of Management (S1) at Lambung Mangkurat University since July 2021 with a GPA of 3.87/4.00.