Rania Nisrina P

I’m a creative, dedicated, and witty media mind with more than 5 years in professional social media roles. I focus on strategy, content creation, social listening, analytics, and community management to turn audience insights into measurable growth.

At Klook Indonesia (July 2023–Present), I lead strategic planning for our social presence, develop and execute platform-specific strategies across Instagram, TikTok, and YouTube Shorts, and produce short-form videos to strengthen brand storytelling. I also run regular performance reporting for strategic insights, coordinate KOL/influencer partnership logistics, and serve as a point of escalation for customer inquiries to ensure timely resolution.

Previously at GoTo Group (Aug 2021–Jul 2023), I planned branding campaign content with GoTix & LOKET, driving a 50% follower increase and 12M+ reach, while authoring creative editorials averaging 10 posts per week. Earlier, at 1011 Media (Jan 2020–Aug 2021) I improved monthly organic reach by 20% and directed social activations that increased followers by 10% and delivered 30k+ active users; as a freelance Social Media Specialist, I grew Ethix’s Instagram followers by 40% and scaled TikTok by 200% in the first month.