Open to opportunities

Safia Driche

@safiadriche

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Trustworthy CRM manager with over 4 years of experience.

Algeria

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What I'm looking for

I am looking for a role that offers opportunities for growth and collaboration within a dynamic team.

I am a dedicated CRM Manager with more than four years of practical experience in developing and executing CRM strategies that align with business objectives. My expertise lies in maximizing customer lifecycle value and loyalty through effective campaign management and performance analysis. At Heetch El Djazair, I have successfully planned and monitored multi-channel CRM campaigns, utilizing tools like Braze for automation and personalization to deliver timely messages that resonate with customers.

In my previous role as a Senior CRM Officer, I built comprehensive strategies for email and push notifications, driving automation and enhancing customer engagement. I am skilled in data analysis, having reviewed campaign performance to propose improvements that boost brand awareness and customer base growth. My collaborative approach allows me to work seamlessly with cross-functional teams, ensuring that CRM strategies are integrated with overall business goals.

Experience

Work history, roles, and key accomplishments

Current

CRM Manager

Current

HEETCH EL DJAZAIR

Jan 2023 - Present (2 years 4 months)

As a CRM Manager, I develop strategies aligned with business objectives, manage multi-channel campaigns, and analyze performance metrics to optimize customer engagement. I also mentor junior team members and collaborate with cross-functional teams to enhance CRM effectiveness.

Campaign Management Marketing Automation Performance Analysis Data Analytics Team Collaboration Personalization Customer Engagement Mentorship

Senior CRM Officer

HEETCH EL DJAZAIR

Sep 2021 - Jan 2023 (1 year 4 months)

In my role as Senior CRM Officer, I built CRM strategies for email and push notifications, set up marketing automation, and initiated campaigns to enhance brand awareness. I also conducted data analysis to propose improvements and prepared performance reports.

Marketing Automation Data Analysis Campaign Management performance reporting Customer Engagement Personalization Email Marketing Push Notifications Team Collaboration

Community Manager & CRM Officer

HEETCH EL DJAZAIR

Jun 2021 - Sep 2021 (3 months)

As a Community Manager & CRM Officer, I monitored social media interactions, advocated for community needs, and prepared communication strategies. I also created promo codes and managed CRM campaigns to enhance customer engagement.

Social Media Management Community Engagement Communication Strategy Customer Feedback Content Calendar Customer Support Team Collaboration Problem Solving

Care Agent

HEETCH EL DJAZAIR

Jan 2020 - Jun 2021 (1 year 5 months)

In my role as a Care Agent, I responded to customer and partner driver needs via email and calls, resolving issues efficiently and ensuring continuity of service. I registered and activated driver accounts while maintaining high customer satisfaction.

Customer Support Account Management Communication Skills Problem Solving Email Communication Team Collaboration Customer Satisfaction Data Entry

CS Agent

JUMIA

Nov 2019 - Jan 2020 (2 months)

As a CS Agent, I handled customer and partner driver inquiries through email and calls, efficiently resolving issues and ensuring smooth account registrations.

Customer Support Communication Skills Account Management Email Communication Team Collaboration Problem Solving Data Entry Customer Satisfaction

Intern

JUMIA

Mar 2019 - Jun 2019 (3 months)

During my internship, I studied consumer behavior towards online sales, collected market information, and analyzed buying behavior to establish buyer personas.