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Rukevwe Erakpotobor

@rukevweerakpotobor

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Content and product marketer driving SEO-led growth, engagement, and brand visibility.

Nigeria

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What I'm looking for

I seek roles where I can lead content strategy and product marketing, use analytics to drive growth, mentor teams, and craft high-impact, SEO-driven campaigns.

I am a creative, detail-oriented content and product marketer with proven experience crafting SEO-optimized, brand-aligned content across finance, entertainment, technical, power, and health sectors.

I have led end-to-end content strategy and production for agencies and startups, producing high-impact content—blogs, newsletters, press releases, website copy, and case studies—that improved visibility and conversions.

My work has driven measurable results: multiple articles ranking on page one of Google, social engagement lifts (10% and 15% at past roles), and newsletter open/click improvement. I manage cross-functional teams and optimize campaigns using analytics.

I combine academic rigor with hands-on execution, mentoring junior writers and collaborating with product, design, and multimedia teams to deliver on go-to-market strategies and sustainable growth.

Experience

Work history, roles, and key accomplishments

Current

Content Manager

Current

Detail and Avedia Consulting

Jan 2024 - Present (2 years 2 months)

Led end-to-end content strategy and production for local and international clients, creating SEO-optimized content that drove organic traffic and multiple articles to first-page Google rankings; managed cross-functional teams and performance tracking to improve brand visibility and engagement.

Content Strategy SEO Copywriting Analytics CMS Project Management Team Leadership Performance Tracking

Current

Content Marketing Consultant

Current

BoldVoice

Sep 2023 - Present (2 years 6 months)

Produced and optimized 50+ SEO articles and managed organic social media across Instagram, Facebook, and YouTube, increasing social engagement by 10% within two months through data-driven content audits and repurposing.

SEO Content Creation Social Media Management Content Auditing Copywriting Analytics Audience Growth

Product Marketing Associate

Peakreach

Jan 2023 - Dec 2025 (2 years 11 months)

Contributed to product positioning and roadmap development, conducted competitor research, and created ad and marketing content that supported feature launches and growth initiatives.

Product Marketing Roadmapping Competitive Research Content Creation Ads Cross Functional Collaboration Go To Market

Content Associate

The Avuna Business Academy

Jul 2022 - Sep 2023 (1 year 2 months)

Optimized weekly newsletters and blog content to improve open/click rates by 7% and content reach by 5%, and drove a 15% boost in social engagement through revised copy and design strategies.

Email Marketing SEO Copywriting Social Media Strategy Data Analysis Content Production Brand Awareness

Product Marketing Associate

HNG Internship

Oct 2022 - Dec 2022 (2 months)

Supported product launch campaigns and produced 50+ SEO web articles, contributing to a 5% increase in organic traffic while conducting market research and campaign analytics.

Market Research SEO Content Writing Analytics Campaign Planning Usability Testing

Freelance Content Writer

Femmwriters

Jan 2021 - Jun 2022 (1 year 5 months)

Delivered high-quality, SEO-friendly content using editorial and SEO tools, meeting deadlines that improved client retention by up to 25% and mentoring writers to raise satisfaction by 17%.

Copywriting SEO Editing Research Client Management Mentoring WordPress