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Rosa Silva

@rosasilva

I build scalable Customer Success systems that protect and expand SaaS revenue.

Colombia
Message

At Prey, I built and scaled the Customer Success function from scratch, owning a $2.49M ARR B2B portfolio across 800+ active accounts. I designed retention and expansion programs, supported high-value Strategic and Key accounts, and created a customer health model for proactive risk detection.

I led Vitally’s implementation and re-architecture, connecting data sources into a 360° customer view with automated alerts and executive reporting. I partner closely with Product, Engineering, Marketing, and leadership to quantify customer value and align retention initiatives.

Previously at GB Advisors, I helped structure Customer Success for enterprise and SMB customers, supported 90%+ retention, and connected client needs with Product and Engineering priorities. My earlier hospitality and event leadership experience shaped my systems-driven approach to customer experience, revenue growth, and cross-functional execution.

Experience

Work history, roles, and key accomplishments

PR
Current

Customer Success Lead

Prey

Apr 2023 - Present (3 years 4 months)

Built and scaled the Customer Success function from scratch, owning a $2.49M ARR B2B portfolio across 800+ active accounts. Designed and executed multi-tier retention and expansion strategies, developed a custom Customer Health Score model, and led the implementation of Vitally as the company's CS infrastructure.

Education

Degrees, certifications, and relevant coursework

SU

Santa Rosa Catholic University

Bachelor of Arts, Social Communication

Grade: Summa Cum Laude

Earned a Bachelor of Arts in Social Communication with a focus on Corporate Communication, graduating Summa Cum Laude.

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