Looking for a job

Rodrigo Silva

@rodrigosilva4

Message

I scale DTC growth through paid acquisition, creative testing, and CRO.

Peru

Message

What I'm looking for

I'm looking to join a single DTC brand full-time, owning its growth engine across creative, budgets, landing pages, tracking, and ROAS so I can trade breadth for deeper impact.

I've scaled DTC brands including Vúa from S/10K to S/200K+/month in sales, increasing Meta spend from about S/2K to S/65K/month while reducing CPA from S/55 to S/33. At Peris Consulting, I've driven US$5M+ in client sales across 40+ brands through Meta, TikTok, Google Ads, creative testing, and Shopify conversion optimization.

As Head of Media & Performance at Centeniall, I managed up to US$65K/month in spend across consumables, supplements, and beauty brands, generating US$4M+ in sales. I'm looking to bring my end-to-end ownership of creative, budgets, landing pages, tracking, and ROAS to one DTC growth engine full-time.

Experience

Work history, roles, and key accomplishments

Current

Performance Marketing & Paid Acquisition, DTC

Current

Peris Consulting

Feb 2021 - Present (5 years 7 months)

Founded and led a performance marketing consultancy, scaling multiple DTC brands through paid acquisition and CRO. Managed 40+ brands generating US$5M+ in client sales at ~3.5x ROAS.

Meta Ads TikTokAds Google Ads Shopify CRO Creative Testing TripleWhale GA4 Klaviyo N8n Zapier

Head of Media & Performance

Centeniall

Feb 2023 - Jul 2024 (1 year 5 months)

Managed up to US$65K/mo in ad spend across a DTC portfolio, generating US$4M+ in sales. Built the Triple Whale reporting system and led a 5-person team.

Meta Ads TripleWhale Google Merchant Center Team Leadership Budget Management