At Mercadona, I lead cross-functional digital transformation initiatives that connect business, operations, and technology. I digitalized executive operational reporting, replacing Excel-based processes with an analytics platform for company-wide performance monitoring and strategic decision-making.
I've implemented a performance measurement framework for more than 300 users, coordinated cross-functional IT teams, and led stakeholder engagement, user training, and change adoption. Earlier, I designed customer-service KPIs and dashboards at Flit2Go and managed web performance reporting for Spain and Portugal at BNY Mellon Investment Management.
