Open to opportunities

R G

@rg04

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All-in-one digital marketing executive driving SEO, SEM, and lead generation outcomes.

Zimbabwe

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What I'm looking for

I’m looking for a performance- and data-driven digital role where I can own full-funnel growth—combining SEO, paid media, and lead generation with clear reporting and optimization—so my campaigns consistently deliver measurable ROI.

I’m an all-in-one Digital Marketing Executive with expertise in SEO, SEM, social media strategy, lead generation, and content optimization. I build and execute comprehensive digital campaigns that improve online visibility, user acquisition, and measurable business results.

In my recent role in the real estate sector, I managed and optimized multi-platform digital campaigns, developed SEO and content strategy, and used analytics reporting to improve ROI. I also ran email marketing campaigns to grow brand and product awareness.

Previously, I’ve delivered strong performance across PPC, technical SEO, and full-funnel lead generation—improving organic search traffic by 140%, reducing bounce rates, and boosting conversions through Google Ads optimization and technical audits. I’m energized by leveraging analytics, creative strategy, and performance marketing together, using tools like Google Analytics, Looker Studio, and CRM/automation platforms to turn data into action.

Experience

Work history, roles, and key accomplishments

Independent SEO & Paid Media

Cedar Clink Hardware

Feb 2023 - Aug 2023 (6 months)

Implemented technical SEO and managed Google Ads to grow organic search traffic by 140% and reduce bounce rates. Improved performance through keyword targeting and ad copy optimization, achieving higher CTR, CPL, and ROAS and placing an additional 30 keywords in the top five results.

Technical SEO Google Ads Keyword Targeting Ad Copy Optimization On Page Optimization Bounce Rate Reduction CTR Optimization ROAS

LinkedIn Lead Gen & Outreach

Neudesic

Jun 2019 - May 2021 (1 year 11 months)

Conducted targeted LinkedIn outreach using Sales Navigator to generate qualified leads and expand business opportunities, including drip campaigns and LinkedIn ads. Increased business growth by 40% within six months by improving prospect research, lead nurturing, and pipeline management with Dripify and PhantomBuster.

LinkedIn Sales Navigator Dripify PhantomBuster Prospect Research Lead Nurturing Pipeline Management LinkedIn Ads

Performance Marketing Contractor

MediaLink Digital

Feb 2017 - Jan 2019 (1 year 11 months)

Owned full-funnel performance marketing across 20+ client accounts, managing concurrent LinkedIn, email sequences, Google Ads, Meta Ads, and SEO. Reduced cost of acquisition by 25–40% and increased ROAS by 2.5x–4x through audience segmentation, bid strategy optimization, landing page improvements, and continuous A/B testing.

Google Ads Meta Ads LinkedIn Advertising Email Marketing Technical SEO A B Testing Google Analytics Looker Studio