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R Geyser

@remon

Product Marketing leader with 15 years experience spanning Fortune 500 research and B2B SaaS (Co-founder → Mailchimp acquisition).

South Africa

Message

What I'm looking for

I seek strategic marketing leadership (remote-preferred) where I can apply research-driven strategy, AI integration, and startup scaling to drive growth and product-market fit.

Product Marketing leader with 15 years experience spanning Fortune 500 research (Millward Brown: Unilever, GM, GSK, Bacardi) and B2B SaaS (Co-founder → Mailchimp acquisition). Delivered 250+ research and strategy projects across 48 countries.

Crypto-native with 4-year Solana/Binance/NFT/DeFi background.

Seeking VP/Director Product Marketing roles in crypto, AI, FinTech, or high-growth B2B SaaS. Strong track record translating market research into product positioning and go-to-market strategy.

Experience

Work history, roles, and key accomplishments

Current

FOUNDER & MARKETING STRATEGY CONSULTANT

Current

Frenzii Creative Agency

Aug 2020 - Present (5 years 4 months)

• Applied Fortune 500 research methodology to product positioning and competitive differentiation strategy
• Led go-to-market planning and market entry strategy for clients across sectors
• Conducted market research and competitive intelligence to inform strategic marketing decisions

Marketing Strategy Brand Strategy Marketing Effectiveness Go To Market Consulting Strategy Research Product Marketing

Co-Founder | Mailchimp Exit

BigTeam

Mar 2018 - Jun 2020 (2 years 3 months)

Led product strategy, UX, developer management and AI/ML integration for a SaaS crowdsourcing marketing feedback platform; contributed to customer validation and early sales and achieved acquisition by Mailchimp in 2020.

Product Strategy UX Validation SaaS Go To Market Product Marketing

CO-FOUNDER, COO & PRODUCT LEAD

delvv.io

Mar 2016 - Mar 2020 (4 years)

Co-founded an innovation and brand research platform that crowdfunded professional feedback, won IIeX Europe Innovation Award, and was a Startup World Cup finalist before pivoting to BigTeam.

Market Research Crowdsourcing Product Pivot Qualitative Research Stakeholder Management Go To Market Product Marketing

Startup Research Lead

Crowdsourcing Startup

Oct 2014 - Feb 2016 (1 year 4 months)

Led development of new research products for a startup pivoting into research, piloting offerings with Fortune 500 clients and driving innovation in research product design.

Product Development Research & Innovation Client Engagement Product Research Cross Functional Collaboration Product Marketing

Research Executive

Millward Brown

Oct 2012 - Oct 2014 (2 years)

Delivered marketing effectiveness and multi-country research for Fortune 500 clients (Unilever, Coca-Cola, Nestlé, GSK, Bacardi), turning complex data into commercially actionable insights.

Marketing Effectiveness Statistical Modeling Data Insights Product Marketing Market Research