
Rebeca Ortiz
@rebecaortiz2
Content strategist at Studio Quill who turned HolaFly SEO content into 150,000+ impressions and 9,000 Google Discover views.
What I'm looking for
At Studio Quill, I turn early-stage ideas, rough concepts, and project briefs into publish-ready content for business leads, founders, and creatives. I also manage editorial calendars and digital content management systems.
For HolaFly, I authored SEO content that generated over 150,000 impressions and 9,000 Google Discover views. I also managed an internal interlinking project across 100+ articles, contributing to a 15% increase in time-on-page.
Across my client portfolio, I’ve crafted bilingual Spanish and English campaign copy for Vallarta Adventures, contributing to a 25% increase in tour bookings and doubled digital brand visibility. My work also includes translating research content across eight languages into advocacy briefs and data releases, and supporting cross-border development projects.
Experience
Work history, roles, and key accomplishments
Consultant
Studio Quill
Dec 2025 - Present (11 months)
Convert early-stage ideas and project briefs into publish-ready content for 25+ business leads, founders, and creatives. Manage end-to-end editorial calendars and digital content management systems while serving as the primary operational liaison for external partnerships.
Content Strategist & Communications Consultant
Client Portfolio
Jan 2017 - Present (9 years 10 months)
Spearheaded the synthesisation and management of research content translated across 8 languages to produce unified advocacy briefs and data releases. Authored targeted SEO content for Holaflay that generated over 150,000 impressions and 9,000 views via Google Discover, and crafted bilingual campaign copy for Vallarta Adventures contributing to a 25% increase in tour bookings.
Global Development & Project Manager
International Sector
Jan 2015 - Jan 2025 (10 years)
Executed cross-border operations, stakeholder engagement, and project delivery across multi-country development initiatives in Latin America, Asia, and Europe. Developed adaptive operational frameworks, streamlined internal workflows, and coordinated multi-disciplinary international teams.
Key Account Manager
Somos21
Jan 2020 - Jan 2022 (2 years)
Managed key accounts for Somos21 across Melbourne, Mexico City, and Montevideo.
Education
Degrees, certifications, and relevant coursework
Swinburne University
Bachelor of Social Science, Security and International Relations
2024 -
Pursuing a Bachelor of Social Science with a focus on Security and International Relations, expected completion in 2026.
HubSpot Academy
Content Marketing certification, Content Marketing
2025 - 2025
Completed a Content Marketing certification from HubSpot Academy in 2025.
The AIM Institute
Effective Business Writing & Critical Thinking, Business Writing and Critical Thinking
Completed coursework in Effective Business Writing and Critical Thinking at The AIM Institute.
Centre for Adult Education (CAE)
Project Management, Project Management
Completed a Project Management course at the Centre for Adult Education (CAE).
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Skills
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