Rasheed Hawkins
@rasheedhawkins
Trainer and marketing manager driving DEI, program improvements, and team performance.
What I'm looking for
I am a results-driven trainer and marketing manager with extensive experience leading programs across public and private sectors. I design and facilitate DEI and operational trainings, create engaging learning materials, and coach learners at all levels.
In program analyst and managerial roles I developed presentations and reports for senior leadership, evaluated policies and grant effectiveness, and implemented systems to streamline data processing and compliance. I manage sensitive information with discretion and a focus on accuracy.
As a marketing and operations leader I built referral and retention programs that increased revenue, conducted market research to identify growth, and mentored staff in sales, service, and relationship management. I also oversaw day-to-day retail and studio operations, scheduling, budgeting, and event planning.
I bring strong presentation, communication, and team leadership skills, a learner-centric facilitation style, and a demonstrated ability to drive long-term results through process improvement, training, and strategic outreach.
Experience
Work history, roles, and key accomplishments
Advancing Racial Equity Trainer
California Environmental Protection Agency
Aug 2022 - Apr 2025 (2 years 8 months)
Designed and facilitated DEI trainings for staff, leadership, and community members, improving engagement and knowledge-sharing; tracked training outcomes and provided individualized coaching and expert guidance to leadership.
Program Analyst
California Environmental Protection Agency
May 2022 - Apr 2025 (2 years 11 months)
Developed presentations, reports, and policy evaluations for senior leadership, evaluated grant funding effectiveness, and implemented systems to streamline data processing and policy compliance.
Marketing Manager
Windy City Catastrophe Solutions
Apr 2017 - Apr 2022 (5 years)
Led marketing strategy, client outreach, and account management, developed a referral and retention program that increased revenue, and trained staff on sales and relationship management.
Assistant Store Manager
Family Dollar
Aug 2019 - Jan 2021 (1 year 5 months)
Managed daily store operations, merchandising, cash handling and a team of 10+ associates; improved inventory controls and resolved escalated customer issues to maintain service standards.
Assistant Store Manager
Wow Car Wash
Sep 2018 - Aug 2019 (11 months)
Directed team operations, scheduling, and staff development while managing inventory, customer relations, and daily financials to ensure smooth service delivery.
General Manager
On Point Studio
Apr 2009 - Apr 2017 (8 years)
Oversaw studio operations including scheduling, marketing, budgeting, project coordination, and team management; led artist development and event planning to drive studio growth.
Education
Degrees, certifications, and relevant coursework
East-West University
Bachelor of Business Administration, Business Administration
Completed a Bachelor of Business Administration with a minor in Marketing, graduating in June 2007.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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