Rana Farooq

Led the Sales Operations Department, overseeing all related functions including sales data management, reporting, and KPI tracking. Developed and executed sales strategies, budgeting, and forecasting, while also managing distributor and customer audits, claims, and expense verification. Spearheaded the nationwide deployment of the Company Cloud Tenant (Secondary Sales Software).

Led a team of 13 professionals in operations, warehousing, and coordination, supervising a nationwide sales team. Ensured seamless sales, distribution, warehouse, and supply chain operations. Successfully launched and managed large-scale regional marketing campaigns and headed the SAMS (Secondary Sales Software) implementation project.

Led warehouse and sales operations, overseeing a team of assistants, ASMs, and TSOs. Developed and implemented SOPs for sales, warehousing, and distribution operations. Successfully launched multiple new product lines and expanded distribution footprint in key markets.

Oversaw national sales and distribution operations, including 5 warehouses and a 140+ member sales team. Managed over 350 distributors, ensuring performance through audits, training, and incentive systems. Played a pivotal role in business development planning and execution across urban and rural markets.

Supported Regional Sales Managers in managing regional sales, administration, and warehousing operations. Monitored sales targets versus achievements and prepared detailed analyses. Processed monthly trade offers, schemes, incentives, and expenses, ensuring timely order processing and dispatch coordination.

Managed daily sales updates and software reporting, ensuring accurate data tracking. Conducted competitor analysis, generated sales reports, and facilitated business reviews. Organized sales meetings and product analysis sessions to support sales team effectiveness.

Completed a Bachelor of Commerce degree. Graduated in 2003 from the Agriculture University of Faisalabad.

Completed Intermediate (I.C.S.) in 2001.

Completed Metric (Science) in 1998.

Obtained a Graduate Diploma in Computer Information Technology in 2001. The curriculum included Microsoft Word & Excel, Microsoft Power Point, DOS, and Language C/C++.

Completed a Post Graduate Diploma in Computer Science in 2002. The studies covered In-Page, Internet (Browsing, Mailing, Outlook), Software Installation, Hardware Solutions, and Trouble Shooting.