Rajkumar kotha
@rajkumarkotha
Experienced paid social specialist driving growth for e-commerce and regional social accounts.
What I'm looking for
I am a Blueprint‑certified paid social professional with 7+ years in advertising and social media, plus 1+ year working in e-commerce. I have led campaign management and operations for EMEA/UAE and UK clients, built growth plans, maintained social accounts, and delivered regular performance reporting.
I have managed and coached small teams, overseen campaign QA and timesheet approvals, and executed platform-specific paid campaigns across Facebook, Instagram, Twitter, Pinterest and Snapchat. My background includes website/shopify work, marketplace listing and A+ content for Amazon, and using analytics and listening tools to inform strategy and optimization.
Experience
Work history, roles, and key accomplishments
Associate Manager - Paid Social
GroupM Media Services
Mar 2022 - Present (3 years 10 months)
Manage paid social operations for EMEA and UAE regions, providing operational support, creating growth plans, and improving team utilization to meet client objectives.
Specialist - Social Media
Paragon Digital Services
Nov 2020 - Mar 2022 (1 year 4 months)
Built and implemented social and web strategies for UK clients (IKEA, UNICEF), conducted campaign quality analysis, and prepared daily/weekly/monthly performance reports.
Marketing Executive
Ausmo Tecnologies LLP
Oct 2019 - Nov 2020 (1 year 1 month)
Managed e-commerce listings, order processing, website maintenance and product launches on Shopify, and ran Facebook advertising and marketplace campaigns.
Social Media Executive
Netsavvies
Feb 2018 - Sep 2019 (1 year 7 months)
Analyzed Facebook and Twitter posts, managed live streams and pages, tracked sentiment and negative news, and produced daily/weekly/monthly social performance reports.
Education
Degrees, certifications, and relevant coursework
Koneru Lakshmaiah (K L) University
Master of Business Administration, Digital Marketing & E-Commerce
Grade: 88%
Master of Business Administration in Digital Marketing & E-Commerce with reported 88% grade.
Nagarjuna University
Bachelor of Commerce, Computer Applications
Grade: 79%
Bachelor of Commerce (Computer Applications) with reported 79% grade.
Board of Intermediate Education, Andhra Pradesh
Intermediate, M.E.C (Maths, Economics, Commerce)
Grade: 83%
Intermediate (M.E.C) completed with reported 83% grade.
Board of Secondary Education, Andhra Pradesh
Secondary School Certificate, General Secondary Education
Grade: 83%
Secondary School Certificate completed with reported 83% grade.
Availability
Location
Authorized to work in
Job categories
Skills
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