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Shubham Vavale

@shubhamvavale

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I lead high-budget paid social programs across major platforms for Fortune 100 clients.

India

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What I'm looking for

I'm seeking a Paid Social Team Lead or Manager role where I can apply proven campaign execution, budget management, and process discipline to lead a paid social team.

I manage paid social budgets of up to $6M per month for a Fortune 100 pharmaceutical client at Omnicom Global Solutions, shaping strategy, pacing, optimization, and reporting across Meta, LinkedIn, Reddit, X, and Pinterest.

I use CTR, impressions, and engagement data to improve campaign performance and Share of Voice, while partnering with internal teams and client stakeholders on broader marketing goals.

I also coordinate day-to-day team workloads and lead QA and task-tracking processes for a 32-person team using Asana and Hive. My work includes competitive research, trend analysis, and monthly, quarterly, and yearly performance reporting.

Earlier, I led SEO, PPC, social, content, and brand-promotion initiatives across Suntele Global Data Processing, Salamander Window & Door Systems, Ovatix IT Solutions, and FreshAll. I'm certified across major paid social platforms and focused on leading disciplined, high-performing paid social teams.

Experience

Work history, roles, and key accomplishments

Current

Associate, Paid Search & Social

Current

Omnicom Global Solutions

Dec 2024 - Present (1 year 9 months)

Manage paid social budgets up to $6M/month for a Fortune 100 pharmaceutical client, owning strategy, budget pacing, and optimization. Lead team coordination and QA processes for a 32-person team, delivering performance reports and competitive research.

Meta LinkedIn Reddit X (Twitter)Pinterest Budget Management Campaign Optimization Team Leadership Asana Hive performance reporting Competitive Analysis

Marketing Manager (SEO & PPC)

Suntele Global Data Processing Pvt. Ltd.

Feb 2024 - Dec 2024 (10 months)

Directed social media strategy, SEO, brand promotion, and PPC advertising to achieve company-wide marketing goals. Analyzed performance metrics and led cross-team collaboration to execute a unified digital strategy.

SEO PPC Social Media Strategy Brand Promotion Lead Generation ROI Analysis Cross Functional Collaboration

Assistant Manager, Marketing (SEO & PPC)

Salamander Window & Door Systems

Feb 2023 - Oct 2023 (8 months)

Developed and managed PPC, ATL, and BTL campaigns for the India region, covering inbound and outbound marketing. Built brand awareness and drove website traffic and lead generation through multi-channel campaigns.

PPC ATL BTL Brand Awareness Lead Generation Web Analytics Campaign Optimization

Digital Marketing Specialist & Enterprise Developer

Ovatix IT Solutions Pvt. Ltd.

Apr 2022 - Feb 2023 (10 months)

Owned end-to-end digital marketing strategy, planning, and execution, including the company website. Ran PPC campaigns and optimized content across social platforms, while managing on-page and off-page SEO.

Digital Marketing PPC SEO Content Optimization Social Media Web Analytics

Digital Marketing Specialist

FreshAll (SGD Agency)

Jan 2020 - Apr 2022 (2 years 3 months)

Managed the marketing calendar and content publishing around product and service launches. Improved SEO through page content and keyword relevancy, and measured campaign performance against ROI and KPI targets.

Marketing Calendar Content Publishing SEO Keyword Research ROI Analysis KPI Tracking