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PRIYANSHU SHARMA

@priyanshusharma7

I optimize e-commerce growth funnels through campaign analytics, lifecycle journeys, and experimentation.

What I'm looking for

I'm looking to drive measurable growth through customer and campaign analytics, funnel optimization, lifecycle marketing, and experimentation across acquisition, engagement, retention, and revenue.

I've led growth, analytics, and business operations for a B2C furniture and appliance rental startup, analyzing 10K+ marketing records and 30K+ customer records to improve acquisition, activation, retention, and customer value. My work spans Meta, Google Ads, CleverTap, Excel, Power BI, GA4, and Microsoft Clarity.

I built 8+ lifecycle journeys, converted 10–15% of abandoned-cart customers, generated ₹1.5L+ in cross-sell revenue, and helped scale an Appliances acquisition campaign to 1L+ customers at approximately 3X ROAS. I enjoy finding funnel drop-offs, segmenting high-intent audiences, and turning campaign and customer data into practical growth decisions.

Experience

Work history, roles, and key accomplishments

HP

Growth & Marketing Intern

Human Peritus

Aug 2026 - Sep 2026 (1 month)

Analyzed student records for segmentation and acquisition, developed social media strategies, and analyzed GA4 funnels and demographics.

GA4 Social Media Strategy Segmentation Funnel Analysis

FS

Marketing Team Lead

Furniture & Appliance Rental Startup

Jul 2025 - Jul 2026 (1 year)

Led growth analytics and business operations, analyzing marketing and customer data to optimize campaigns and drive revenue. Built lifecycle journeys and conducted A/B tests to improve engagement and conversion.

Excel Power BI GA4 CleverTap Meta Ads Google Ads Microsoft Clarity Customer Segmentation Cohort Analysis Funnel Analysis A B Testing Customer Journey Analytics Conversion Rate Optimization Lifecycle Marketing Cross sell Strategy

IN

Enterprise Delivery Intern

Internshala

Oct 2024 - Mar 2025 (5 months)

Executed campus advertising campaigns for PepsiCo and supported enterprise campaigns for multiple clients, managing outreach and campaign execution.

Campaign Execution Outreach Mo Engage Stakeholder Coordination

DD

Marketing Head

DU Book Club of CVS, University of Delhi

Jun 2023 - Aug 2024 (1 year 2 months)

Led a 10-member team for an annual event reaching 700+ students, generating funds through book thrift and crowdfunding.

Team Leadership Event Marketing Crowdfunding

PF

PR & Marketing Volunteer

Prashraya Welfare Foundation

Feb 2024 - Mar 2024 (1 month)

Supported PR, marketing, and social media efforts, including a crowdfunding campaign.

PR Social Media Marketing

Education

Degrees, certifications, and relevant coursework

UD

University of Delhi

BA.VOC, Marketing Management and Retail Business

2022 - 2025

Pursued a Bachelor of Vocation in Marketing Management and Retail Business from the University of Delhi from 2022 to 2025.

IN

Internshala

Product Management Certification, Product Management

Completed a certification in Product Management from Internshala.

GO

Google

Google Analytics Certification, Analytics

Holds a Google Analytics Certification from Google.

Tech stack

Software and tools used professionally

Shopify

Google Ads

Microsoft Clarity

Power BI

Availability

Looking for a job

Location

India

Authorized to work in

Salary expectations

699k+ INR

Job categories

Growth Marketing Analyst Growth Strategist Marketing Analyst Performance Marketing Manager Lifecycle Marketing Manager CRM Marketing Manager

Interested in hiring PRIYANSHU?

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