Priyanka Kansagara
@priyankakansagara
Marketing professional using SEO, analytics, and AI-powered workflows to drive demand generation and organic growth.
What I'm looking for
I build and optimize integrated digital marketing strategies across SEO, content, web, email, and social—turning insights into execution with AI-enabled workflows. At Paystone, I launched 160+ responsive websites in Webflow and Wix, published 20+ blog posts with Surfer SEO and ChatGPT, and drove a 40% lift in organic search rankings plus a 35% increase in user engagement.
Before that, I ran multi-channel digital campaigns at uCarenet, using audience segmentation and performance tracking to increase user acquisition and social engagement. I also bring hands-on market research and campaign coordination experience from Morris Garages India and managed direct-to-consumer marketing initiatives at Vivek Machine Tools.
Experience
Work history, roles, and key accomplishments
- Designed and launched over 160 responsive websites using Webflow and Wix, focusing on strategic UX principles that enhanced brand consistency and user experience across all platforms.
- Published more than 20 high-quality blog posts regularly utilizing Surfer SEO and ChatGPT, resulting in a remarkable 40% increase in organic search rankings and a 25% boost in user engagement metrics.
- Implement
- Formulated data-driven marketing strategies using audience segmentation, behavioral data, and competitive benchmarking, contributing to a 5–8% increase in user acquisition.
- Managed social media content, ensuring consistent brand alignment and audience engagement, resulting in 25% increase in social media engagement.
- Created 25+ pieces of content, including blog posts and digital brochures, t
Thorough market analysis using various platforms surveyed customers and researched consumer trends.
• Collected data through different methods and analyzed to identify consumer trends
• Analyzed consumer opinions and marketing strategies and proposed adjustments to current
strategies accordingly
• Developed graphical representations of data and translated complex research into easily read
Managed social media platform and kept track to increase the sales of the company
• Managed the planning and development of design and procedures for metrics reports
• Created, executed and optimized direct-to-consumer marketing plans to ensure traffic goals are met for a promotional online program
• Conducted the research and development of industry information, maintained on-going data necessar
Education
Degrees, certifications, and relevant coursework
Gujarat Technological University
Master of Business Administration, Marketing
2018 - 2020
Master of Business Administration in Marketing from Gujarat Technological University from 2018 to 2020.
Gujarat Technological University
Master of Business Administration - MBA, Marketing
2018 - 2020
Gujarat Technological University
Bachelor's degree, Computer Science
2014 - 2018
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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