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Precious Ekweson

@preciousekweson

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Growth-focused SaaS marketer driving acquisition, retention, and partnerships.

Nigeria

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What I'm looking for

I'm seeking a remote-first, autonomous growth role at a product-led SaaS where I can scale acquisition and retention, run experimentation, and build async automation to empower creators and drive ARR growth.

I am a growth-obsessed, builder-minded marketer with 6+ years scaling acquisition, retention, and partnerships across global SaaS and product-led companies. I've driven $340K+ in new ARR, cut churn by 23%, and built async-friendly, automation-first workflows that empower creators and small businesses.

As a remote-first leader, I led Head of Growth & Acquisition at CreatorCraft and performance marketing at LoopStack, managing $1.5M+ in annual ad spend and executing 30+ A/B experiments to produce evergreen campaigns. I thrive in transparent, autonomous teams where human-centered marketing converts users into lifelong advocates.

Experience

Work history, roles, and key accomplishments

Head of Growth & Acquisition

CreatorCraft

Jan 2023 - Jan 2025 (2 years)

Reduced churn 23% in four months via personalized onboarding and reactivation flows and integrated Notion/Circle/Kajabi-style partners to drive $340K+ in new ARR. Launched paid ads across Meta, Google, and LinkedIn achieving 4.2x ROAS and scaled spend to $70K+/mo while running 30+ A/B experiments.

Growth Strategy Paid Social Zapier Segment Intercom A B Testing

Performance Marketing Lead

LoopStack Technologies

Jan 2021 - Jan 2023 (2 years)

Built referral-led growth loops that contributed to 20% MRR growth and owned a $660K/year acquisition budget with a consistent 3.8x ROAS. Ran cost-efficient retargeting and full-funnel paid strategies across five countries and collaborated on attribution modeling and signal calibration.

Referral Programs Growth Loops Paid Media Retargeting GA4 Looker Studio SQL

Digital Growth Strategist

BoldSpan Media

Jan 2019 - Jan 2021 (2 years)

Grew user acquisition pipelines 400% for fintech clients through paid and organic channels and scaled influencer-driven UGC programs. Implemented retention maps and drip lifecycle flows that increased engagement 39% and conducted SEO/CRO work using SEMrush and Webflow.

Influencer Marketing Retention Strategy SEMrush Webflow CRO

Content & Paid Media Associate

TradeConnect Africa

Jan 2017 - Jan 2019 (2 years)

Launched creator referral programs that generated 16K+ signups and supported paid campaigns across TikTok and YouTube. Improved landing page conversion rate by 28% through cross-functional optimization and testing.

YouTube Ads Creator Programs Landing Page Optimization Paid Media Campaign Management