Open to opportunities

Precious Ahams

@preciousahams

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Strategic copywriter and content strategist driving engagement and conversion for fintech and global brands.

Zimbabwe

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What I'm looking for

I seek a collaborative product- or growth-focused role where I lead multi-channel content strategy, optimize conversion-driven messaging, and work cross-functionally to scale engagement.

I am a strategic copywriter and content strategist with 4+ years of experience creating persuasive, user-focused messaging for fintech and global audiences. I design and execute multi-channel content campaigns across email, social, PR, automation and in-app environments to drive acquisition and retention.

I am data-driven and trend-savvy, partnering with product, design and marketing teams to launch high-engagement campaigns that convert and scale. At my current role I built HTML newsletters with exceptional open rates, designed onboarding flows to improve activation and retention, and led copy direction on global initiatives.

I have experience in product and UX writing, SEO-driven editorial strategy, and content operations using tools like Customer.io, Confluence and Jira. I prioritize clear storytelling, measurable results and cross-functional collaboration to humanize brands and support growth.

Experience

Work history, roles, and key accomplishments

Current

Creative Copywriter

Current

LemFi

Aug 2023 - Present (2 years 5 months)

Developed and executed multi-channel content strategies across email, blog, in-app and PR for a 2,000,000+ user base, achieving a 40.5% average email open rate and improving activation and retention through targeted onboarding flows.

Copywriting Email Marketing Content Strategy Customer.io User Flows Confluence Cross Functional Collaboration

Senior Copywriter

XPARK 360 Media

Oct 2021 - Aug 2023 (1 year 10 months)

Led content and campaign ideation to develop multi-channel advertising and SEO-driven content that boosted brand trust, engagement, and conversion through high-converting landing pages and paid ad copy.

Copywriting Content Strategy SEO Landing Page Optimization Analytics

Digital Strategist

Auxilia Media Limited

May 2019 - Aug 2019 (3 months)

Planned and executed multi-platform social campaigns and monthly content calendars, producing short-form video and carousel content that increased digital reach and engagement by 10%.