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Open to opportunities

Asfand Yar

@asfandyar1

Versatile Digital Marketing Professional with 5+ years of experience.

Zimbabwe

What I'm looking for

I am looking for a role that allows me to leverage my digital marketing skills in a collaborative environment, focusing on innovative strategies and growth opportunities.

I am a versatile Digital Marketing Professional with over 5 years of experience in content creation, social media management, SEO optimization, and copywriting. My journey in digital marketing has been marked by significant achievements, including a 40% increase in organic traffic and a 65% growth in social media engagement. I thrive in fast-paced environments, consistently delivering high-quality work while meeting tight deadlines.

Throughout my career, I have successfully managed social media strategies for multiple clients, developed SEO-driven content, and crafted compelling copy that resonates with target audiences. My analytical skills allow me to monitor performance metrics and optimize strategies effectively, ensuring maximum ROI for my clients. I am passionate about leveraging my expertise to drive impactful marketing campaigns and contribute to the success of my team.

Experience

Work history, roles, and key accomplishments

DS
Current

Social Media Manager & Content Strategist

Digital Marketing Solutions

Jan 2023 - Present (2 years 5 months)

Managed social media presence across 5 platforms for 10+ clients, increasing engagement by 65% and follower growth by 45%. Developed and implemented comprehensive social media strategies aligned with client business objectives and target audience demographics. Created and scheduled 50+ weekly posts using content calendars and scheduling tools.

DS

SEO Specialist & Content Writer

Digital Content Solutions

Jun 2021 - Dec 2022 (1 year 6 months)

Conducted comprehensive SEO audits for 15+ client websites, identifying critical optimization opportunities. Implemented technical SEO improvements resulting in 40% increase in organic traffic and improved SERP rankings by an average of 9 positions. Performed keyword research and competitive analysis to develop data-driven content strategies.

WM

Copywriter & Content Strategist

WebCraft Media

Aug 2020 - May 2021 (9 months)

Crafted compelling copy for websites, landing pages, email campaigns, and digital advertisements. Developed brand voice guidelines and messaging frameworks for 12+ clients. Produced 10+ weekly blog posts, articles, and website copy for clients across various sectors.

CA

Junior Content Writer

ContentHub Agency

Jan 2019 - Jul 2020 (1 year 6 months)

Wrote and edited blog posts, product descriptions, and social media content for small to medium businesses. Assisted senior writers with research and draft preparation for major client projects. Developed SEO skills through optimization of existing content.

Education

Degrees, certifications, and relevant coursework

National University of Sciences & Technology (NUST) logoN(

National University of Sciences & Technology (NUST)

Bachelor of Arts, English Literature

2015 - 2019

Grade: 3.8 GPA

Activities and societies: University Writing Center Tutor

Graduated with Honors (3.8 GPA). Specialization in Creative Writing. Served as a University Writing Center Tutor.

Tech stack

Software and tools used professionally

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Asfand Yar - Social Media Manager & Content Strategist - Digital Marketing Solutions | Himalayas