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@pratikshauser1

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Brand strategist at PRASAD NOVELTIES building its digital brand and marketing function from the ground up.

India

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At PRASAD NOVELTIES, I’m building the marketing function and digital brand presence for an established jewellery wholesaler and flagship-store retailer. I’m developing its brand strategy, website structure and customer-facing communication while shaping a contemporary expression that retains the company’s heritage.

At SRI BHAGYALAKSHMI ENTERPRISES, I managed marketing delivery across 7–8 brands and clients, coordinating a 7-member team and creating 20+ campaign-led content pieces monthly. I also coordinated 10+ product launches, exhibitions and on-ground activations across industries including food, agriculture, fashion and services.

Experience

Work history, roles, and key accomplishments

Current

Brand Strategy & Marketing Consultant

Current

Prasad Novelties

Jul 2026 - Present (3 months)

Independent consultant building the marketing function and digital brand presence for an established jewellery wholesaler and retailer. Developing brand strategy, website, content, and marketing systems from the ground up.

Brand Strategy Marketing Consulting Digital Brand Building Marketing Function Development Brand Communications Content Strategy Creative Direction Website Strategy Customer Journey

Marketing & Operations Executive

Sri Bhagyalakshmi Enterprises

Dec 2024 - Jul 2026 (1 year 7 months)

Managed marketing, client coordination, and operational initiatives across multiple business verticals. Led a team of 7, coordinated marketing for 7-8 brands, and created 20+ campaign-led content pieces monthly.

Brand Strategy Multi Brand Marketing Campaign Strategy Content Strategy Team Leadership Client Management Marketing Operations

Product Marketing Intern

Madan Mohan Textiles Pvt. Ltd.

Apr 2023 - Jun 2023 (2 months)

Managed and optimized Amazon storefronts and digital product listings across 5+ brands. Supported product positioning, marketplace branding, and digital communication initiatives.

Amazon Seller Central Product Positioning Marketplace Marketing Digital Communication Branding SEO

Executive — International Marketing

Sri Bhagyalakshmi Enterprises

Aug 2022 - Apr 2023 (8 months)

Conducted international market research and consumer analysis to identify regional trends and expansion opportunities. Supported international marketing initiatives across email campaigns, digital communication, and content planning.

Market Research Consumer Analysis International Marketing Email Marketing Digital Communication Content Planning Stakeholder Coordination

Campus Ambassador & HR/Marketing Intern

MyCaptain

Mar 2021 - May 2021 (2 months)

Executed campus outreach initiatives to strengthen student engagement and brand awareness. Supported recruitment campaigns, onboarding coordination, and communication initiatives.

Campus Outreach Student Engagement Recruitment support Onboarding Communication Skills

Education

Degrees, certifications, and relevant coursework

St. Joseph's College, Bengaluru

Bachelor of Arts, Communicative English (Media Studies), Political Science, and Economics

2019 - 2022

Activities and societies: Editor-in-Chief of SOUPÇON; Cultural Secretary; Core Organising Committee for SJCMUN & International Conference of Political Science 2022.

Pursued a Bachelor of Arts in Communicative English (Media Studies), Political Science, and Economics from 2019 to 2022.