Open to opportunities

Priyam Patodi

@priyampatodi

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Marketing and brand strategist with a track record of campaign management.

Zimbabwe

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What I'm looking for

I am looking for a dynamic role that fosters creativity and strategic thinking, with opportunities for growth and collaboration.

I am a passionate Marketing Strategist with a strong background in integrated campaign management and brand strategy. My experience spans across digital, print, OOH, and internal communications, where I have successfully managed end-to-end campaign execution. I thrive at the intersection of strategic planning, storytelling, and execution, creating impactful experiences that resonate with both customers and internal stakeholders.

Currently, I serve as a Deputy Manager in Brand and Product Marketing at Pramerica Life Insurance Limited, where I have led the planning and execution of multiple brand campaigns. My academic background includes a PGDM in Marketing, Operations, and HR from IIM Rohtak, where I honed my skills in translating consumer data into strategic insights. I have also gained valuable experience through internships and roles that have allowed me to develop a comprehensive understanding of marketing dynamics.

Experience

Work history, roles, and key accomplishments

Current

Deputy Manager, Brand and Product Marketing

Current

Pramerica Life Insurance Limited

May 2024 - Present (1 year 1 month)

Responsible for end-to-end planning and execution of over three brand campaigns across various platforms including print, OOH, digital, and social media. Translated consumer data into strategic inputs and directed UI/UX design delivery to enhance user experience. Implemented brand standards and drove on-ground brand activation across India.

Campaign Management Brand Strategy Digital Marketing UI UX Design Consumer Data Project Management Cross Functional Collaboration Performance Tracking Creative Production

Marketing Intern

Aliens Developers Pvt. Ltd.

Apr 2023 - May 2023 (1 month)

Spearheaded social media automation, achieving significant reach growth and assisted in campaign conceptualization. Executed influencer marketing and managed event operations for IPL-related activities.

Social Media Marketing Influencer Marketing Event Management Data Analysis

Fashion Consultant

Reliance Brands Limited

Jan 2019 - Aug 2019 (7 months)

Revamped store visual merchandise to enhance customer footfall and managed online sales portals, contributing to revenue growth.

Sales Management Customer Engagement

Education

Degrees, certifications, and relevant coursework

Indian Institute of Management Rohtak

Post Graduate Diploma in Management, Marketing

2022 - 2024

Grade: 5.5/8.8

Pursuing a Post Graduate Diploma in Management with a focus on Marketing, Operations, and HR. Engaged in end-to-end planning and execution of brand campaigns, enhancing strategic inputs through consumer data analysis.

P.M.B Gujarati College

Bachelor of Arts, Economics

2018 - 2021

Grade: 75.5%

Completed a Bachelor of Arts in Economics, focusing on economic theories and their applications. Achieved a strong academic performance with a percentage of 75.5%.

St. Arnold’s School

Class XII, General Studies

2017 - 2018

Grade: 83%

Completed Class XII under the CBSE curriculum with a focus on academic excellence, achieving a score of 83%. Developed skills in project management and creative design.

St. Arnold’s School

Class X, General Studies

2015 - 2016

Grade: 9.4/10

Completed Class X under the CBSE curriculum with a score of 9.4/10. Developed foundational skills in various subjects and participated in extracurricular activities.