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Piyush Mehra

@piyushmehra

Digital Marketing Manager with 7+ years in performance, growth, SEO, content, email & e-commerce, helping brands turn marketing into revenue.

India

Message

I’m a Digital Marketing Manager and Growth Strategist with 7+ years of experience across performance marketing, digital strategy, lead generation, e-commerce, SEO, content marketing, social media, email marketing, and marketing automation.

I’ve worked across industries including automotive, SaaS, technology, fashion, e-commerce, education, entertainment, wellness, hospitality, and professional services. In my current role, I lead digital marketing strategies for 10+ global automotive brands across the USA and Canada, managing paid media, social media, email marketing, website optimization, content, and reporting. Piyush_Mehra Resume

My core expertise includes Google Ads, Meta Ads, Performance Max, Google Analytics/GA4, Google Tag Manager, Google Merchant Center, SEO, Shopify, WooCommerce, WordPress, email automation, landing-page optimization, conversion optimization, and full-funnel campaign strategy.

I’m highly focused on measurable business outcomes rather than vanity metrics. My experience includes improving CTR by 30% and conversion rates by 25%, increasing qualified leads by 40%, and building campaigns that generated over INR 1 lakh in sales from approximately INR 10,000 in monthly Meta ad spend.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Manager & Strategist

Current

Black Rock Digital

Jan 2024 - Present (2 years 9 months)

Led end-to-end digital marketing strategy for 10+ global automobile brands across the USA and Canada, including Ford, Lincoln, Mercedes-Benz, BMW, MINI, Chrysler, Mazda, Porsche, Audi, and more. Owned complete digital ecosystems for dealership and brand marketing, covering social media, paid advertising, email marketing, Google My Business (GMB), website optimization, and content strategy.

Social Media Marketing Paid Advertising Email Marketing Google my business Website Optimization Content Strategy Google Ads Facebook Ads Lead Generation Team Leadership

Marketing Manager

Netfosys Global

Jan 2023 - Dec 2023 (11 months)

Directed all digital marketing initiatives, including website design, e-commerce setup, and paid advertising. Developed SEO strategies and backlink profiles, resulting in higher SERP rankings and increased organic traffic.

Digital Marketing Web Design Ecommerce SEO Backlink Building Google Ads Social Media Email Marketing

Digital Marketing Manager & Trainer

Webcooks

Jan 2023 - Dec 2023 (11 months)

Designed and executed lead generation campaigns on Facebook & Google, increasing qualified leads by 40%. Taught digital marketing concepts to students, offering practical, industry-based knowledge.

Lead Generation Facebook Ads Google Ads Training WhatsApp Automation Team Management

Digital Marketing Manager

Dilemmas Diluted

Jan 2021 - Dec 2023 (2 years 11 months)

Led complete social media revamps, driving brand following growth of over 50% within 12 months. Developed end-to-end e-commerce websites, ensuring user-friendly navigation and checkout experiences.

Social Media Marketing Ecommerce Web Development Marketing Automation Customer Relationship Management

Digital Marketing Specialist

Abound Digital

Jan 2018 - Dec 2021 (3 years 11 months)

Advanced from intern to leading a team of 5 digital marketers within 12 months. Orchestrated Google Ads & PPC campaigns, improving CTR by 20% through keyword optimization.

Google Ads PPC Keyword Optimization WordPress Email Automation Team Leadership