PLPeter Lam
@peterlam
Business development professional driving revenue growth and scaling operations.
United StatesWhat I'm looking for
As a seasoned business development professional, I have a proven track record of driving revenue growth and scaling operations in dynamic environments. Currently serving as the Growth Director at The Gym Pod, I successfully increased revenue from less than $100K to over $3.5M ARR within three years. My strategic approach to customer acquisition and international expansion has been instrumental in negotiating entry deals and securing critical partnerships across four international markets.
My experience extends to designing scalable franchise models, where I closed over 30 franchise deals generating more than $6M in lifetime revenue. I co-developed and launched a subscription Go-To-Market strategy that contributed significantly to our annual revenue. With a strong focus on building relationships and leading teams, I thrive in fast-paced startup environments, consistently exceeding ambitious targets.
Experience
Work history, roles, and key accomplishments
Growth Director
The Gym Pod
Jan 2021 - Present (4 years 6 months)
As Growth Director, I drove revenue growth from under $100K to over $3.5M ARR in three years. I led international expansion into four markets, designed a scalable franchise model, and co-developed a subscription strategy that generated significant revenue.
Marketing Manager
The Gym Pod
Jan 2019 - Jan 2021 (2 years)
As Marketing Manager, I established the corporate brand guide and implemented lead-generation strategies that increased customer acquisition by 40%. I led the sales team to exceed revenue targets and owned the social media strategy for viral marketing.
Education
Degrees, certifications, and relevant coursework
GUGeorge Mason University
Bachelor of Science, Information Systems & Operations Management
Bachelor of Science in Information Systems & Operations Management, focusing on the integration of AI in smart cities.
GUGeorge Mason University
Bachelor of Science, Business Management
Bachelor of Science in Business Management, emphasizing business strategies and operational efficiency.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
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