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@paulomortera
Copywriter and SEO content writer with 7+ years in iGaming. Experienced in CRM, blogs, and fast, high-quality delivery.
BrazilI am looking for a remote role focused on content writing and SEO. I want clear tasks, stable workflows and direct communication. I prefer teams that value writing, structure and simple processes. I want to work with companies that treat content as part of the product.
I have more than seven years of experience as a content writer in iGaming, sports betting and online casino. Since 2016 I start writing SEO articles, copy for banners, long-form guides, reviews, sportsbook pages and CRM messages. I focus on clear language, structure, accuracy and research. My workflow includes different tools like WordPress, Jira, Airtable, Sheets, Figma, Word and Google Workspace. I also work with translation, SEO briefs, link building and content planning. My background in journalism strengthens my reporting and analysis. I have worked with remote teams in Brazil, Portugal, Europe and the UK. My goal is to deliver content that informs users and supports product results.
Sign up now and join over 100,000 remote workers who receive personalized job alerts, curated job matches, and more for free!
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Work history, roles, and key accomplishments
ICS-Digital LLP
Aug 2018 - Oct 2022 (4 years 2 months)
Authored Portuguese and Brazilian Portuguese articles across sports, economy, technology and iGaming, and led SEO and link-building efforts that increased website traffic for clients including Betway, Betfair and Royal Panda.
Web Ideias - Serviços de Internet
Feb 2018 - Jul 2018 (5 months)
Crafted social media and web content using SEO copywriting techniques, improving content quality and search relevance during a six-month seasonal engagement.
iBus Media
Jan 2017 - Jan 2018 (1 year)
Produced SEO-optimised articles with a focus on link building for betting websites and managed content publication via CMS, improving organic visibility during the 2017–2018 engagement.
GOGoal
Jun 2012 - Apr 2014 (1 year 10 months)
Reported on major football events including the 2013 Confederations Cup and UEFA EURO 2012, and authored articles on the Brazilian National Team and Championship, improving online sports coverage and audience engagement.
Degrees, certifications, and relevant coursework
UPMaster's degree, History
2018 - 2021
Completed a Master's degree in History at the University of Porto from 2018 to 2021.
Bachelor's degree, Journalism
2009 - 2015
Completed a Bachelor's degree in Journalism from IESB between 2009 and 2015.
Software and tools used professionally
BrazilYou can contact Paulo Armando and 90k+ other talented remote workers on Himalayas.
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