Paula Quiroga

Managed a 21-person team across 10 workstreams for Avon International, securing two contract renewals. Led product strategy for Rauw Alejandro's website and UX delivery for MiClaro's telecom app.

Provided brand and communication strategy for small and mid-sized businesses.

Building Teo, an appointment-scheduling product for mental health professionals, and Rapidly, a landing page service for small businesses. Defined personas, usability testing, and design systems.

Led marketing and communications for a Mendoza winery across brand, content, and digital channels.

Led cross-functional teams and oversaw end-to-end communication and branding strategies. Ran market research, brand audits, and multi-channel campaigns.

Directed digital strategy for the studio's client portfolio.

Master in Digital Product Management from Nuclio Digital School, completed in 2025.

Bachelor's Degree in Social Communication from Universidad Nacional de Cuyo, completed in 2020.

Postgraduate Diploma in Strategic Management of Organizational Communication from Universidad Nacional de Cuyo, completed in 2019.

Postgraduate Diploma in Wine Marketing from Wine Institute Mendoza, completed in 2018.

Certification in Product Owner from EducacionIT.

Certification in Product Manager from CoderHouse.

Certification in Information Architecture from Crehana.

Certification in Management by KPIs from Mundos E.

Certification in Project Management + AI from UTN BA.