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Patty O'Brien

@pattyobrien

I lead award-winning multi-channel brand storytelling for financial services, healthcare, pharma, and technology.

United States
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What I'm looking for

I’m looking to lead brand storytelling and multi-channel creative work, mentor cross-disciplinary teams, and partner with strategy, UX, technology, and clients to drive business outcomes.

I’ve led brand storytelling and multi-channel campaigns for KKR, Global Atlantic, Prudential Financial, Tata Consultancy Services, Sanofi, and KEYTRUDA. My work spans B2B, B2C, and DTC marketing across financial services, insurance, healthcare, pharma, and technology.

At Global Atlantic, I led rebrand storytelling across B2B and B2B2C initiatives, CEO social content, and a thought leadership white paper, while overseeing corporate and event video production. At Prudential, I led creative for the Broadway’s Back Tony Awards commercial, created The 80-Year-Old Millennial interactive AI experience for SXSW, and developed campaigns for Everyday Bravery.

I lead and mentor cross-disciplinary creative teams across the U.S. and India, partnering with UX, technology, strategy, production, account, and client teams to turn complex, regulated topics into impactful brand experiences.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

University of Florida logoUF

University of Florida

Bachelor of Science, Advertising

Bachelor of Science in Advertising from the University of Florida.

Tech stack

Software and tools used professionally

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