Paloma Ruiz
@palomaruiz1
I drive multi-channel paid media acquisition, optimization, and profitable growth.
SpainWhat I'm looking for
I've led paid media acquisition and performance strategy for Universidad Europea, Lebowski, and freelance clients across Spain, Europe, and LATAM. I manage cross-channel campaigns across Google, Meta, LinkedIn, and TikTok, including launching TikTok for Universidad Europea's Social Sciences Faculty.
I focus on lead generation, KPI reporting, profitability insights, and ROI-driven optimization, managing budgets and full-funnel strategies across retail, education, social, search, video, audio, and CTV campaigns.
Experience
Work history, roles, and key accomplishments
Senior PPC Consultant
Freelance / Personal Brand
Jan 2025 - Present (1 year 7 months)
Lead acquisition strategy and paid media execution for multiple clients. Manage budgets, KPIs, and cross-channel optimization.
Education
Degrees, certifications, and relevant coursework
Universidad Europea
Course, Programmatic Advertising
2024 -
Completed a Programmatic Advertising Course at Universidad Europea in 2024.
ESIC
Master, Digital Marketing
2021 -
Completed a Master in Digital Marketing at ESIC in 2021.
Complutense University of Madrid
Master, Journalism & Digital Communication
2017 -
Completed a Master in Journalism & Digital Communication at Complutense University of Madrid in collaboration with ABC in 2017.
Francisco de Vitoria University
Bachelor of Arts, Journalism
2016 -
Completed a BA in Journalism and a Master in Communication Management at Francisco de Vitoria University in 2016.
Tech stack
Software and tools used professionally
Availability
Location
SpainAuthorized to work in
Job categories
Interested in hiring Paloma?
You can contact Paloma and 90k+ other talented remote workers on Himalayas.
Message PalomaGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
