Open to opportunities

Oluwaseyi Mustapha

@oluwaseyimustapha

I build commercially relevant brand identities, messaging, and creative systems for organisations, entrepreneurs, and SMEs.

Nigeria

Message

What I'm looking for

I'm looking to create commercially relevant brand strategy, visual identities, and persuasive communications for organisations and businesses, while applying my business development and stakeholder-management experience to solve real communication challenges.

I've built brand identities from the ground up for ANCWNS, Tarshub, and Thewomentherapist, creating logos, visual systems, and communication materials that turn organisational ideas into recognisable brands.

Across independent SME projects, I develop positioning, messaging, social-media creatives, promotional materials, and marketing copy informed by audience, competitor, and market research. I work directly with business owners and stakeholders from briefing through delivery, connecting business objectives to clear customer-facing communication.

Alongside my creative work, I manage corporate and commercial customer relationships at Guaranty Trust Bank, where I support business development and contributed to deposit growth from approximately ₦1.5 billion to ₦4.9 billion.

Experience

Work history, roles, and key accomplishments

Current

Assistant Banking Officer / Account Officer

Current

Guaranty Trust Bank

Jan 2023 - Present (3 years 8 months)

Manage relationships with a portfolio of 50+ corporate and commercial customers, supporting their banking, transaction and business-development requirements. Drive customer acquisition, deposit mobilisation and business development initiatives.

Relationship Management Business Development Customer Acquisition Deposit Mobilisation Corporate Banking Commercial Banking Transaction Services Digital Channels Payment Solutions Financial Analysis Reporting Research Analytical Skills

Brand Designer & Strategist

Tarshub

Created the Tarshub logo and visual brand identity from scratch. Developed the brand's visual direction and design language to reflect its positioning, personality and target audience.

Brand Strategy Brand Identity Design Logo Design Visual Identity Design Graphic Design Typography Brand Guidelines Social Media Design Marketing Collateral

Brand Strategist | Brand Designer | Copywriter

Selected SME Brand Projects

Developed brand identities and visual communication materials for SMEs across different sectors. Created logos, visual concepts, social-media creatives, promotional materials and other branded assets.

Brand Strategy Brand Identity Logo Design Visual Identity Design Graphic Design Social Media Design Marketing Collateral Copywriting Brand Messaging Market Research Competitor Research

Brand Designer & Strategist

ANCWNS

Created the ANCWNS logo and complete visual brand identity from scratch, establishing the foundation for the organisation's visual communication. Developed the brand's visual direction, including colour, typography, design language and supporting brand assets.

Brand Strategy Brand Identity Design Logo Design Visual Identity Design Graphic Design Typography Brand Guidelines Marketing Collateral Social Media Design

Brand Designer & Strategist

Thewomentherapist

Created Thewomentherapist logo and complete visual identity from scratch. Developed a visual language designed to communicate the brand's personality, positioning and intended audience.

Brand Strategy Logo Design Visual Identity Design Graphic Design Typography Brand Guidelines Social Media Design Marketing Collateral Brand Messaging

Graphic Designer | Copywriter | Brand Strategist

Freelance / Independent Creative Work

Created brand identities, logos and marketing materials for businesses at different stages of development. Developed visual concepts based on client objectives, target audiences and desired brand positioning.