Dibia Donald

I’m a Senior Creative & Brand Designer with 7+ years of experience building brands, shaping visual identities, and turning ideas into high-impact visual experiences. My work sits at the intersection of strategy, creativity, and storytelling, creating design that not only looks distinctive but also communicates clearly and moves brands forward.

Throughout my career, I’ve worked across fintech, financial services, advertising, and real estate, contributing to brands and campaigns for companies including CashToken, United Capital, UCEE Microfinance Bank, and Verdant Zeal, with creative work delivered for notable brands such as Nigerian Breweries, Development Bank of Nigeria (DBN), and Canon.

At CashToken, I serve as a Senior Creative Designer, contributing to the development and evolution of the brand across markets and touchpoints. I’ve helped shape brand identity systems, campaign direction, product communications, and digital experiences while collaborating with leadership and cross-functional teams to translate business objectives into compelling creative solutions.

My expertise spans brand identity and strategy, visual systems, campaign design, digital marketing, social media, print, UI/UX, and creative direction. I enjoy taking complex ideas, finding the story within them, and transforming them into design that feels intentional, relevant, and memorable.

I believe great design is not decoration—it is a business tool. Every concept, image, colour, typeface, and layout should have a purpose. I’m driven by the challenge of creating work that earns attention, builds recognition, connects with people, and leaves a lasting impression.

I’m always looking for meaningful problems to solve, ambitious brands to build, and better ways to tell stories through design.