Oliver Krebs

I am a founder and performance marketing operator with hands-on experience building and scaling a direct-to-consumer ecommerce brand to roughly $100,000 monthly revenue. I focus on paid social, full-funnel systems, and data-driven decision making to drive profitable customer acquisition.

My day-to-day work includes managing Meta paid media campaigns, structured creative testing, and implementing offer and bundling strategies that increase average order value. I regularly analyze KPIs such as CTR, CPC, CVR, ROAS, and MER to guide scaling and optimization decisions.

Beyond marketing, I have operational experience managing inventory, fulfillment logistics, vendor coordination, and process improvements to streamline performance. I’ve also worked in customer-facing roles where I managed scheduling, POS transactions, and maintained high-quality guest experiences.

I bring a disciplined, results-oriented approach and strong time-management skills, combining technical marketing capabilities (Shopify, paid social, direct response copy) with operational rigor to grow revenue and improve unit economics.