Open to opportunities

Oceane Jaha

@oceanejaha

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Digital marketer specializing in e-commerce and data-driven strategies.

United Kingdom

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What I'm looking for

I seek a dynamic role in digital marketing that fosters creativity and data-driven decision-making, with opportunities for professional growth.

As a dedicated digital marketer, I have honed my skills in e-commerce management and digital project coordination across various international markets. Currently, I lead website merchandising for Ruggable, where I drive impactful curation of collection and landing pages, enhancing user experience and sales performance. My strategic approach includes developing a comprehensive A/B testing strategy that has successfully increased conversion rates by 1.5%-1.8%.

Previously, I supported the launch of international websites for Puig, applying my project management skills to ensure seamless execution and coordination. My experience extends to managing e-commerce operations for Uriage, where I oversaw brand ambassador programs and optimized site content to meet sales targets. I am passionate about leveraging data analytics tools like Heap and Google Analytics to inform decision-making and drive performance improvements.

Experience

Work history, roles, and key accomplishments

Current

E-commerce Manager

Current

Ruggable

Sep 2023 - Present (1 year 11 months)

Led website merchandising across five international Shopify stores, driving impactful curation of Collection Pages, Landing Pages, and Navigation to optimize user experience and sales performance. Developed and owned the European E-Commerce roadmap, leading a comprehensive A/B testing strategy that resulted in a 1.5%-1.8% increase in conversion rates.

Shopify A B Testing SEO Heap Figma Data Analysis Cross Functional Collaboration

Digital Project Assistant

Puig

Jan 2023 - Present (2 years 7 months)

Supported the launch of two international websites for Paco Rabanne in the United States and Brazil, applying project management skills for initiation, planning, execution, monitoring, controlling, and closure of projects. Coordinated the release of new launches and commercial animations, ensuring alignment with CMS (Smartedit), OMS (Hybris), and DAM systems.

Project Management CMS Hybris Jira Website Launch Klarna

E-commerce & Brand Assistant

Uriage

Aug 2021 - Present (4 years)

Managed all new Brand Ambassadors onboarding and training, pre-seeding, and shootings. Coordinated product launches and updated site content through the marketing calendar including visuals, merchandising & promotions.

Brand Ambassador Content Management Product Launch Visual Merchandising SAP Power BI Google Analytics SEO CRM

Digital Marketing Assistant

Origindata

Feb 2021 - Present (4 years 6 months)

Built SEO content, wrote and deployed fashion content for the Mode-en-promo website. Carried out advanced and detailed keyword research to identify the most effective and targeted key phrases for the SEO campaign in French and English.

SEO Content Creation Keyword Research Social Media Management Influencer Marketing SEMrush InsightYoda Instagram

Education

Degrees, certifications, and relevant coursework

IAE Nice, Graduate School of Management

MSc Digital Marketing, Digital Marketing

Award winner for the 1st prize of the best marketing buzz on how to share the road: Rise of cyclists organized by the IAE and the prefecture of Alpes-Maritimes (4.5 million views).