I've led product launches, paid acquisition, CRM, PR communications, and executive reporting for automotive, consumer electronics, and D2C brands.
As an independent Digital Marketing Consultant, I own end-to-end launches from positioning and KSP frameworks to phased launch calendars, Meta lead-generation campaigns, WhatsApp automation, Shopify SEO, and reporting for CEO, founder, and HQ stakeholders. My Meta campaigns delivered 114+ pre-bookings worth PKR 27.9M+ in a single launch window.
At OLX Pakistan, I rebranded OLX Oman and Bahrain to Dubizzle across MENA, managing $150K in paid and organic brand campaigns. I also ran MoEngage lifecycle campaigns that improved funnel conversions by 3.4% and helped grow social following by 1M+.
I've managed content for US-based fashion and tech accounts at Wolony LLC and delivered live e-commerce sessions that generated 1,000+ sales and $40K+ in additional revenue.
