NIVEDYA MANIKANDANPILLAINM
Open to opportunities

NIVEDYA MANIKANDANPILLAI

@nivedyamanikandanpil

Dynamic marketing professional with 3+ years of data-driven strategy.

United States

What I'm looking for

I am looking for a role that fosters growth, values data-driven decision-making, and encourages collaboration.

I am a dynamic marketing professional with over three years of experience transforming data into actionable strategies. My journey has been marked by a strong focus on digital tools, market research, and marketing analytics, which has allowed me to craft impactful solutions that drive measurable growth and enhance customer engagement.

In my previous role as a Senior Sales Manager at ICICI Lombard GIC Ltd, I successfully analyzed sales data to drive an 8% revenue increase, amounting to $450K. I led a team of six, implementing a data-driven training program that significantly improved closing rates and exceeded quarterly projections. My collaborative efforts with cross-functional teams secured Fortune 500 contracts, contributing to a 20% increase in overall agreement value.

My academic background includes a Master’s in Marketing Analytics from California State University, Long Beach, where I honed my analytical skills further. I have also completed various projects that involved advanced data analysis and machine learning techniques, showcasing my ability to leverage data for strategic decision-making. I am passionate about using my skills to help organizations achieve their marketing goals and enhance their market positioning.

Experience

Work history, roles, and key accomplishments

IL

Senior Sales Manager

ICICI Lombard GIC Ltd

Jul 2019 - Mar 2022 (2 years 8 months)

Led a team of 6 in analyzing sales data to drive an 8% revenue increase and implemented a data-driven training program that improved closing rates by 15%. Collaborated with cross-functional teams to secure Fortune 500 contracts, contributing to a significant increase in overall agreement value.

CH

Marketing Intern

ChooseMyBicycle.com

Feb 2019 - May 2019 (3 months)

Utilized Google Analytics to enhance website performance, resulting in a significant revenue increase. Developed automated dashboards in Excel and Tableau to monitor sales and marketing ROI, streamlining reporting processes and improving engagement.

RF

Research Intern

Reliance Mutual Fund

Sep 2018 - Jan 2019 (4 months)

Conducted comprehensive analysis of mutual fund schemes to support investment decisions. Provided insights on fund performance that helped advisors tailor recommendations for clients, enhancing portfolio planning.

Education

Degrees, certifications, and relevant coursework

California State University, Long Beach logoCB

California State University, Long Beach

Master’s in Marketing Analytics, Marketing Analytics

2023 - 2024

VIT University logoVU

VIT University

Master of Business Administration, Business Administration

2017 - 2019

Amrita University logoAU

Amrita University

Bachelor of Commerce, Commerce

2014 - 2017

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