Innovative Senior Product Designer with a passion for user-centered design and extensive experience in designing digital solutions for
B2B and B2C markets. Proficient in designing native apps, cross-platform apps, websites, software, SaaS platforms, and UI
deliverables. Specialising in the end-to-end design process from idea to launch, including user research, UX design, ideation,
interaction design, prototyping, and product delivery.
Core skills
▪ User Research Leadership: Expert in leading research projects and delivering critical insights to inform design decisions
▪ Inclusive Design: Skilled in creating accessible and inclusive digital products that meet WCAG standard
▪ User Advocacy: Dedicated to ensuring designs meet user needs, contexts, and requirements
▪ Ideation: Skilled in ideating innovative solutions for complex problems and identifying opportunities for new Unique Selling
Propositions (USPs)
▪ Best practise: Promote best practise UX/UI, design guidelines and standards