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Nina Brutzer de PalmaNP
Open to opportunities

Nina Brutzer de Palma

@ninadepalma

Marketing communications director and branding strategist helping leaders align culture, trust, and practical growth.

Germany
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What I'm looking for

I’m looking to advise boards and lead marketing & communications that build trust-based brands and cultures—combining SEO/GEO/content strategy, product marketing, and crisis-ready reputation management to drive practical, values-based, sustainable growth.

I’m a marketing/communications strategist with 15+ years of experience in high-stakes environments where mission-critical communication drives organizational growth. I specialize in getting things moving for complex products—especially on the human side of the work.

I help leaders navigate deep uncertainty and help expert groups make better decisions together. I build brands and cultures that are practical, values-based, and grounded in reflective practice and sustainability, backed by hands-on work in CEO positioning, reputation management, and thought leadership.

As Director of Marketing and Communications at DGSv, I own communications, PR, social media, marketing activities and budgets, while architecting SEO/GEO content strategies and leading product marketing for a coaching search engine (over 4,200 coaches). I’ve also launched PR operations from scratch to >900,000 Euros Advertising Value Equivalency and redesigned corporate identity with a full website relaunch within 6 months/on budget.

Experience

Work history, roles, and key accomplishments

DGSv - Deutsche Gesellschaft für Supervision und Coaching e.V. logoDE
Current

Director of Marketing and Communications

Jun 2016 - Present (10 years 1 month)

With over 4,700 members DGSv is the largest association for business coaches and supervisors/counselors in Europe, ensuring the highest ethical and quality standards in the coaching market.

- Responsible for all communications, PR, social media, marketing activities and budgets
- Architect of SEO/GEO content strategies, launched DGSv Blog and Wiktionary
- Product Marketing & Product Owner for pr

Voter's Initiative for Henriette Reker (Reker for Cologne Mayor) logoVM

Executive Director

Apr 2015 - Apr 2016 (1 year)

Successfully set up a voter's initiative (called WIR) for independent candidate Henriette Reker as its Executive Director. Our candidate won the election as first female Mayor of Cologne on October 18, 2015 with 52,66%. The board was chaired by former Minister of the Interior, Gerhart R. Baum, former state Minister of Justice (Schleswig-Holstein) Anne Lütkes and former Mayor of Cologne, Fritz Schr

Grüne Fraktion NRW logoGN

District Director / Chief of Staff

Grüne Fraktion NRW

Aug 2014 - Sep 2015 (1 year 1 month)

Chief of Staff for Green Party state representative (Landtag NRW), directing press and media relations, communications, social media, and outreach. Managed parliament office operations, schedules and meetings, oversaw event management and constituent services, and prepared speeches and research briefs.

Grüne Fraktion NRW logoGN

District Director/Chief of Staff for Rep. Andrea Asch

Aug 2014 - Sep 2015 (1 year 1 month)

Chief of Staff for Green Party State Representative (Landtag NRW, State Congress of North Rhine Westphalia). Directed Press & Media Relations, Communications, Social Media and Outreach. Headed operations in Parliament Office, including overseeing strategic initiatives, managing schedules, running meetings, planning travel. Oversaw event management and constituent services. Wrote speeches, prepared

Global Public Policy Institute logoGI

Researcher

Jan 2009 - Aug 2009 (7 months)

Researched and edited content into publishable form for projects on climate change, security, humanitarian affairs, China’s role in Africa, and EU-China relations. Assisted in program planning and fundraising for GPPi’s Global Governance Futures program (see www.ggfutures.net). Supported survey design for the UN Secretary-General’s "Towards Global Partnerships" report. Responsible for grant-writin

Independent Contractor logoIC

Researcher and Consultant

Jan 2009 - Jan 2009 (0 months)

Projects at Fulbright Alumni Association, Johns Hopkins School of Advanced International Studies (SAIS)

AF

Conference Assistant

Asia-Pacific Forum

Sep 2007 - Sep 2007 (0 months)

Assisted in planning and running the Asia Pacific Weeks business and science program. Staffed conference sessions including Multilateral Economic Cooperation with ASEAN (CMEC-ASEAN) and the Urban Sustainability Conference (USC).

Asia-Pacific Forum, Berlin logoAB

Conference Assistant

Sep 2007 - Sep 2007 (0 months)

Assisted in planning and running the business and science program of the Asia Pacific Weeks. Staffed the Conference on Multilateral Economic Cooperation with ASEAN (CMEC-ASEAN) and the Urban Sustainability Conference (USC)

University of Washington logoUW

Research Assistant

Jan 2007 - Jun 2007 (5 months)

Provided event planning, staffing, marketing, budget and administrative support for UW China Studies Program. Assisted UW Jackson School Faculty on research on rural health care systems in China.

CS

Intern

Consulate General of Germany, Shanghai

Aug 2006 - Oct 2006 (2 months)

Liaised with Nanjing University and corporate partners Bosch and Siemens in planning the opening event for the John Rabe and International Safety Zone Memorial Hall. Staffed ministerial delegations, represented the consulate at external events, hosted journalist briefings, and prepared research briefs.

Consulate General of Germany in Shanghai logoCS

Intern

Aug 2006 - Oct 2006 (2 months)

Liased with Nanjing University and corporate partners Bosch and Siemens in planning ‘John Rabe and International Safety Zone Memorial Hall’ opening event. Staffed ministerial delegation visits, represented the consulate at external events, hosted journalist
briefings and prepared research briefs for Economics and Legal departments.

BC

Junior Consultant

Beecken Consulting

Sep 2004 - Jul 2005 (10 months)

Planned, implemented, analyzed, and published an online survey of 300 companies in China within the express mail industry. Consulted for clients on public relations, communications, event management, and direct marketing.

Beecken Consulting, Hamburg, Germany logoBG

Junior Consultant

Sep 2004 - Jul 2005 (10 months)

www.beecken-hamburg.de
Planned, implemented, analyzed and published online survey of 300 companies in China in the express mail industry. Consulted for clients in public relations, communications, event management and direct marketing.

BA

Intern

Bayer

Jan 2003 - Jul 2003 (6 months)

Reorganized import/export organization in Greater China Region and supported preparation for the SAP launch.

Bayer logoBA

Intern, Shanghai/Hong Kong Offices

Jan 2003 - Jul 2003 (6 months)

Reorganized import/export organization in Greater China Region, helped prepare SAP launch

Education

Degrees, certifications, and relevant coursework

UW

University of Washington

MA, International Studies (China)

2005 - 2007

University of Washington logoUW

University of Washington

Master of Arts, International Studies (China)

2005 - 2007

Earned a Master of Arts in International Studies (China) from 2005 to 2007.

HS

HSB Hochschule Bremen – City University of Applied Sciences

Diplom-Wirtschaftssinologin (BA), International Management

2000 - 2004

EU

East China Normal University

Certificate of Language and Culture, Business Chinese

Tech stack

Software and tools used professionally

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