Nikita Fursov

I’m a Senior Product Designer with 6+ years designing customer-facing products, complex workflows, and decision-support systems across B2C, e-commerce, FinTech, Web3, EdTech, banking, and high-scale platform operations. I focus on helping users compare options, understand key information, and complete high-intent journeys through clearer information architecture, stronger visual hierarchy, trust signals, prototyping, and usability-validated iteration.

At Uprock (remote, Dubai), I led end-to-end product design for dashboards, web platforms, mobile interfaces, Telegram mini-apps, landing pages, and commercial websites across Web3, FinTech, EdTech, and e-commerce. I improved client-reported CSAT by up to 40%, reduced onboarding time by ~25%, increased engagement by ~30% in Telegram mini-app/bot products, and reduced design-to-development rework by 20–30% using reusable Figma components and implementation-ready handoff specs.

Previously at TikTok as Product Systems Designer / Product Operations, I redesigned internal workflows, decision-support systems, dashboards, and knowledge flows used by reviewers, SMEs, QA teams, and vendor partners in high-risk platform operations. I improved decision accuracy from 92.8% to 98.82% by standardizing decision logic and introducing reusable case libraries, and I resolved 500+ high-severity escalations across EMEA by building clearer escalation paths, ownership models, and corrective-action loops—translating edge cases and model failure patterns into actionable system recommendations.

I also bring a strong quality and ops foundation from earlier roles: I built dashboards and discrepancy trackers, improved productivity by ~15% and operational efficiency by ~20%, raised QA accuracy from 94.98% to 98.17%, and arbitrated 4,500+ cases while escalating 380+ discrepancies. In parallel, I designed landing pages, Telegram bot flows, mobile-first interfaces, and funnel-focused experiences for Web2/Web3 startups, supporting campaigns linked to $400K+ in revenue and building brand systems that improved consistency across product and community touchpoints.