AI is afraid of me! 😁
Hi there, I'm Nick, and I’m a native Croatian translator, localization specialist and SEO copywriter, working primarily from English into Croatian.
My work includes:
- Croatian SEO localization
- transcreation
- translation
- copywriting
- keyword research
- content strategies
- proofreading and localization QA.
Areas of expertise:
- fintech, crypto, web3
- finance
- ecommerce
- beauty & fashion
- event & lifestyle
- construction
- IT
I’ve worked on large-scale ecommerce SEO projects involving hundreds of localized landing pages, as well as product, technical, marketing and brand content. I have nearly four years of in-house experience as a copywriter and PR specialist at Electrocoin, one of Croatia’s leading fintech and cryptocurrency companies, followed by ongoing freelance work with international brands and agencies.
Some of the clients and projects I’ve worked on include:
• Notino — Croatian ecommerce and SEO content production and localization
• Deceuninck — Croatian localization and technical/home-improvement content
• Solflare — Croatian proofreading and localization for a crypto/Web3 product
• Seeders — Croatian SEO localization, keyword research and content projects for international clients
• Welocalize — Croatian SEO localization for international travel agency
• Electrocoin — four years of Croatian copywriting, PR and content marketing in fintech/crypto
Here's what you can get:
✅ English → Croatian translation and localization
✅ Transcreation of marketing and customer-facing content
✅ SEO localization and keyword research
✅ Search intent analysis and Croatian keyword adaptation
✅ Website, landing page and ecommerce localization
✅ Product descriptions and category content
✅ SEO copywriting and long-form articles
✅ Proofreading, editing and localization QA
✅ PR articles, brand content and corporate communication
I love working with content where a direct translation isn’t enough, especially with ecommerce, marketing, technology, fintech, crypto/Web3 and other customer-facing content where wording, terminology and local search behaviour all matter.
My approach is straightforward:
1. understand the source, target audience, and the funnel
2. understand what the Croatian reader is actually looking for
3. produce Croatian copy that feels like it was written for that market in the first place.
I’m available for one-off projects as well as ongoing localization, translation, proofreading and content work.

Nikola Recic
@nickrecic
Professional copywriter and SEO specialist with 4 years of in-house exp. in crypto, followed by freelance work with international brands and agencies.
Experience
Work history, roles, and key accomplishments
I work as a Croatian SEO specialist, content editor and proofreader on Solflare's crypto products and features.
I work on the SEO research and localization for large-scale client projects aimed at cross-border
market entry work. This includes developing SEO-driven content based on keyword research and search intent, balancing organic visibility with natural, and producing commercially relevant copy. I research products, audiences and competitors to adapt messaging, terminology, tone and content structure.
I work on the SEO research and localization for large-scale client projects aimed at cross-border
market entry work. This includes developing SEO-driven content based on keyword research and search intent, balancing organic visibility with natural, and producing commercially relevant copy. I research products, audiences and competitors to adapt messaging, terminology, tone and content structure.
Copywriter
Electrocoin
Mar 2022 - Oct 2025 (3 years 7 months)
> Led press and PR for Electrocoin, managed content and SEO for the web
> Worked on the Learn section, created and wrote the email newsletter WCNR - "Weekly Crypto News Recap"
> Managed social media
> Was part of a three-man marketing team, in charge of content production, copy, media relations, press materials
Electrocoin is the leading crypto exchange and payment processing company in Croatia
Education
Degrees, certifications, and relevant coursework
VERN University
Bachelor of Public Relations, Public Relations
2015 - 2019
Grade: 4.5
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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